ASSIGNMENT - FRONT OFFICE MANAGEMENT BC002
Subject Title: Front Office Management Subject Code: BC 002
Student Name: Dhimyan Ibrahim Student I.D: 0105159 Lecturer: Gurcharan Singh Hans
Marks:
TABLE OF CONTENT PAGE
a) History of the company Page: 1 - 6
b) Vision, Mission Statement & Company’s Objectives Page: 7 - 9
c) Location Page: 10 - 11
d) Organization Chart of the Front Office department Page: 12
e) Market Segmentation Page: 13 - 14
f) Target Market: Niche Market Page: 15 - 16
g) Carry out a competitive analysis of the facilities and services with other hotels similar in its classification Page: 17 - 18
h) How can the hotel adversely affect the environment and what are the remedial measures that a hotel adopts Page: 19 to minimize the negative impact on the environment?
i) References Page: 20
j) Appendix Page: 21 - 23
COMPANY INTRODUCTION The Indian Hotels Company Limited (IHCL) and its subsidiaries are collectively known as Taj Hotels Resorts and Palaces. It is recognized as one of Asia's largest and finest hotel company. Taj Hotels Resorts and Palaces comprises 93 hotels in 55 locations across India with an additional 16 international hotels in the Maldives, Malaysia, Australia, UK, USA, Bhutan, Sri Lanka, Africa and the Middle East. Each Taj hotel offers the luxury of service, the apogee of Indian hospitality, vantage locations, modern amenities and business facilities. Incorporated by the founder of the Tata Group, Mr. Jamsetji N. Tata, the company opened its first property, The Taj Mahal Palace Hotel, Bombay in 1903. Taj, a symbol of Indian hospitality, completed its centenary year in 2003.
THE TAJ MAHAL PALACE HOTEL -FORMATION /