Online Shopping
DEMONSTRATING THAT WITH BETTER INTERACTION FEATURES IN CLOTHING WEB SITES MAY IMPROVE SALES OVER THE INTERNET.
Submitted in partial fulfilment of the requirements of University Visvesvaraya College of Engineering for the degree of Master of Engineering with Honours in Software Engineering.
Contents
Abstract
The Internet has become an essential part of our daily life, and companies realise that the Internet can be a shopping channel to reach existing and potential consumers.
With this consensus Online Shopping as a whole has rapidly grown. The biggest surprise is that clothing is one of the top categories purchased online. Few, argues that this is not surprising at all because, clothing sales has always been a top category in the catalogue channel, so naturally the Internet channel should be no exceptions.
Although online apparel shopping continues to grow, there are problems why consumers hesitate to shop for clothing online.
In this project, the main aim is to demonstrate that with better interaction features in clothing web sites could improve sales over the net.
This dissertation includes a literature review giving background information of Online Apparel Shopping. Producing information of the modern E-shopper. Investigating and choosing a suitable lifecycle model and developing a web site prototype. Furthermore, evaluating the finished product whether aim has been achieved.
Acknowledgements
I would like first of all thank my first supervisor, Mrs. Champa, for the help he gave during the whole sem.
The help given was most appreciated and help to give a better understanding on which areas of the dissertation needed to be improved.
A lot of ideas were given in looking at different websites that really gave the drive on how the prototype looked like. It also, in many ways gave me an in depth knowledge of the Internet clothing business.
I would also like to thank those who
Submitted in partial fulfilment of the requirements of University Visvesvaraya College of Engineering for the degree of Master of Engineering with Honours in Software Engineering.
Contents
Abstract
The Internet has become an essential part of our daily life, and companies realise that the Internet can be a shopping channel to reach existing and potential consumers.
With this consensus Online Shopping as a whole has rapidly grown. The biggest surprise is that clothing is one of the top categories purchased online. Few, argues that this is not surprising at all because, clothing sales has always been a top category in the catalogue channel, so naturally the Internet channel should be no exceptions.
Although online apparel shopping continues to grow, there are problems why consumers hesitate to shop for clothing online.
In this project, the main aim is to demonstrate that with better interaction features in clothing web sites could improve sales over the net.
This dissertation includes a literature review giving background information of Online Apparel Shopping. Producing information of the modern E-shopper. Investigating and choosing a suitable lifecycle model and developing a web site prototype. Furthermore, evaluating the finished product whether aim has been achieved.
Acknowledgements
I would like first of all thank my first supervisor, Mrs. Champa, for the help he gave during the whole sem.
The help given was most appreciated and help to give a better understanding on which areas of the dissertation needed to be improved.
A lot of ideas were given in looking at different websites that really gave the drive on how the prototype looked like. It also, in many ways gave me an in depth knowledge of the Internet clothing business.
I would also like to thank those who