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Meeting Customers Needs

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Meeting Customers Needs
Introduction
I am Roxanne Coates the team leader for Jewel First. I am responsible for all of the day to day duties within the whole group, such as orders, customer queries and concerns, delegating jobs within the team and ensuring colleagues understand their jobs, emails, phone calls and ordering.
I have been with Jewel First for 2 years now.
Jewel First is an online retail business which sells jewellery and accessories. The company was formed in 2009 as part of a Pandora online retailer as the company grew so did the range of brands we sell. The company now has 4 websites with a database that exceeds 300,000 active customers; we can process up to 200 per day and have a team of 8 people. Jewel was formed to provide affordable jewellery and accessories to everyone out there.
List basic principles associated with good customer care
The customer is always right; don’t ever argue with a customer this will lead to unhappiness. If this is a matter out of control don’t ever hesitate to ask for assistance from a superior.
Always answer the phone; never ignore an incoming call to a company phone. This is important as customers sense that the company is not willing to assist. If necessary get a forwarding service or a call team who will always be on hand to answer calls.
Don’t make promises you can’t keep, if a customer requires your help then don’t make promises that may be out of your reach this will not only disappoint the customer but could lead them to lose faith and interest in the company.
Listen to your customers, always let your customer talk and show him that you are listening by making the appropriate responses, such as suggesting how to solve the problem.
Deal with complaints, complaints are sometimes hard to deal with but if show interest in your customer it could quite well lead to them changing their opinion on the company which could position the company to reap the benefits of good customer service.
Be helpful, if a customer feels like they have been

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