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Kolb Model Essay
KOLB MODEL ESSAY
Tata Motors’ Singur Case (Nano Controversy)

Introduction

I have taken the case on Tata Motors Ltd. The case was all about on the Tata Nano Singur Controversy. This controversy refers to the Tata’s Nano Factory at Singur in Hooghly district in West Bengal, India. Since Tata Motors Started constructing the factory over there in Singur, the small place comes into the media worldwide. Tata Motors started this factory to manufacture 25000 cars firstly. The plans of Tata Motors were that Nano will come out from the factory by 2008 for rolling out the roads.
Tata Motors Ltd. is the largest Indian automobile company having the revenues of USD 20 billion in 2009-10. Tata Motors is the leader in the manufacturing of commercial vehicles. It is among the top three in the passenger car and also in mid car segment. The organization stands at number four in truck manufacturing worldwide and stands at number two in bus manufacturing. The total workforce of Tata Motors worldwide is near about 24000 employees.
Tata Motors established in 1945, Tata Motors is present across the India and even world wide as they have acquired the two brands of Ford Motors. The total quantity of the vehicles which rolling out on Indian roads by Tata Motors are near about 6 million. The company has its manufacturing units all across the India i.e. Jamshedpur, Pune, Lucknow, Pantnagar and Karnataka. In 2005, Tata Motors set the alliance with Fiat Motors at Ranjangaon, Maharashtra to produce bith Fiat and Tata cars. The company is also establishing the new manufacturing unit at Sanand( Gujrat). The company has a good dealership network in India.
Abstract

The controversy of Tata Motors was due to Land Acquisition at Singur for its Nano Project 4 years back. The Tata Motors have the dream to run a Rs. 1 lakh car on Indian roads. In 2006, the CM of West Bengal Mr. Bhuddadeb Bhattacharjee’s vision was to make the West Bengal an industrialized state so that it can compare to

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