Harley Davison Company Case Study
Introduction
As a manager you always have to work hard to keep yourself up to date on what is happening in and out of your business, always have to look at internal and external factors. This assignment talks about how a manager must apply his strategies in a workplace. It discusses the Harley-Davison company on how it can improve and innovative in order to be always ahead of their competitors. GJ de J Cronje, M J Vrba, PJ Smith,T Brevis (2007:203) state, every organisation faces change. Change can originate from an external environment or within the organisation itself. An organisation can benefit from change if it manages the process carefully.
Question 1
Critically discuss to what extent Harleys is a stragety-alligned organisation? “Strategic …show more content…
Through the success and failures of Harleys’ Company from the beginning up to now, the company has faced difficult challenges. At their early stage the business/organisation was successful, and problems started after a leveraged buy-out. Workers did not have a clear understanding of the vision, mission and goals of the organisation. When new managers where elected, they did not see the importance of communication between them and their workers.
As time continued they learned the importance of a strong relationship between them and their workers. They saw that a good relationship and communication with workers can assist in the advancement of opportunities that comes in a work place, like workers could update them on what is going underground and maybe what their competitors up too. A good conversation happened between a Vice President and Machinist; Machinist saw that the Vice President was new in the organisation then offered to buy him coffee of which that was one of the major components of Harley Davison’s corporate culture. They now have an open communication between all levels of employees, which makes it easy for them to have a clear vision, mission, culture and purpose in the …show more content…
Setting strategic direction is the first step in the strategic management process. A vision statement looks at the reason an organisation exist, what is it here in the market to do. A vision statement must attract it target market. It have to be that one unique statement must be stated in a way that it bring good influence to managers and their subordinate by motivation. For example, my primary school that I attended (Berg Street Primary) it vision was ‘strive to successes. As a school, it motivated Teachers to do their job in order to make sure that the child’s future is
As a manager you always have to work hard to keep yourself up to date on what is happening in and out of your business, always have to look at internal and external factors. This assignment talks about how a manager must apply his strategies in a workplace. It discusses the Harley-Davison company on how it can improve and innovative in order to be always ahead of their competitors. GJ de J Cronje, M J Vrba, PJ Smith,T Brevis (2007:203) state, every organisation faces change. Change can originate from an external environment or within the organisation itself. An organisation can benefit from change if it manages the process carefully.
Question 1
Critically discuss to what extent Harleys is a stragety-alligned organisation? “Strategic …show more content…
Through the success and failures of Harleys’ Company from the beginning up to now, the company has faced difficult challenges. At their early stage the business/organisation was successful, and problems started after a leveraged buy-out. Workers did not have a clear understanding of the vision, mission and goals of the organisation. When new managers where elected, they did not see the importance of communication between them and their workers.
As time continued they learned the importance of a strong relationship between them and their workers. They saw that a good relationship and communication with workers can assist in the advancement of opportunities that comes in a work place, like workers could update them on what is going underground and maybe what their competitors up too. A good conversation happened between a Vice President and Machinist; Machinist saw that the Vice President was new in the organisation then offered to buy him coffee of which that was one of the major components of Harley Davison’s corporate culture. They now have an open communication between all levels of employees, which makes it easy for them to have a clear vision, mission, culture and purpose in the …show more content…
Setting strategic direction is the first step in the strategic management process. A vision statement looks at the reason an organisation exist, what is it here in the market to do. A vision statement must attract it target market. It have to be that one unique statement must be stated in a way that it bring good influence to managers and their subordinate by motivation. For example, my primary school that I attended (Berg Street Primary) it vision was ‘strive to successes. As a school, it motivated Teachers to do their job in order to make sure that the child’s future is