Preview

Google

Powerful Essays
Open Document
Open Document
1890 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Google
Google is one of the most well known company. Named for the mathematical term "googol," It began as a research project in 1996 by Larry Page and Sergey Brin. (http://www.google.com/about/company/ ) At that time, both of them are PHD students in Stanford University. After years developing, Google is extremely successful.Today, Google operates web sites at many international domains, with the most trafficked being www.google.com. Google's mission is to organize the world's information and make it universally accessible and useful.(http://www.facebook.com/Google/info ) It handles almost 60% (http://www.scribd.com/doc/29809104/Google-Chrome-Os?&lang=en_us&output=json&session-id=b9406bbcfebf358f67d7cf4197edf7d4 )of the market in search engine usage. Expect for search engine, Google also has numerous products and services in other industries such as advertising, news, mail, blog, shopping, books, finance, translation and telecommunication. It has keeping diversity its business since its introduction in 1996. Moreover, Google is also the Number 1 on 100 Best Companies to Work For on Fortune Magazine's. (http://money.cnn.com/galleries/2008/fortune/0801/gallery.bestcos_top50.fortune/index.html )The company currently employs 8,000 employees, and is based in Mountain View, California. It also has several other headquarters in places like Seattle, Washington. (http://www.astahost.com/info/titcft-google-introduction.html )
The Initial Public Offering of 19,605,052 shares of Class A common stock took place on Wall Street on August 18, 2004 (http://www.google.com/about/company/ ) In this essay, Google will be introduced as three metaphors: Culture, Brain and Organism. Each metaphor will be critically discussed. Google is famous for its culture, so this metaphor will be explained at first. The supportings are the ten beliefs and values that Google believes. These are the main factors influence Google's culture and they could be the way people treat Google. Then, Google as brain
Continue Reading
View Writing Issues

You May Also Find These Documents Helpful

  • Good Essays

    Internal and External Factors Paper
    • 801 Words
    • 4 Pages

    Internal and External Factors Paper

    Google is one of the largest and well-known companies in the technology industry. They have been known for their search engine for many years now. Also, Google has expanded their business into several other areas in technology from smart phones, tablets, android, and business software. Google’s search engine is known for reliably getting its users the information they want. One unique aspect that Google has is its business organizational structure is that it is flat and formed up into project teams, unlike most businesses.…

    • 801 Words
    • 4 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    unit 1 btec
    • 653 Words
    • 3 Pages

    unit 1 btec

    Google is an global business that have locations all over the world even in Amsterdam, the headquarters are in California U.S.A, they also have a university on its name (googleplex ) where a lot of people go to, to study and then finally get a job in google anywhere in the world, they have over 40,000 employees…

    • 653 Words
    • 3 Pages
    Satisfactory Essays
    Read More
  • Good Essays

    Inside the Mind of Google
    • 1046 Words
    • 5 Pages

    Inside the Mind of Google

    The world’s most powerful Technology Company was co-founded by two Stanford University graduates in 1998. Both Larry Page and Sergey Brin, the Google guys, met while studying at Stanford University as PhD candidates. From the beginning Google’s mission statement was, “to organize the world's information and make it universally accessible and useful.” Google currently runs over one million servers and processes one billion search requests of user generated data every day. One of the most noticeable traits of Google is its rapid growth in recent years, which has triggered numerous acquisitions and partnerships that go beyond its search engine. Google offers online productivity software, social networking tools, web browser, photo organization and editing, and instant messaging applications.. Not only has Google managed to be a very successful company it has also managed to come on top as one of the best companies to work for. Google year after year comes in as one of the top 5 companies to work for on Fortune’s list of top 100 companies to work for. With perks like free food, free massages, free laundry service, and always-casual attire who wouldn’t want to work for Google? Google also leads the development of the Android mobile phone operating system and is currently one of the most visited sites in the world making it one of the most successful businesses of our time.…

    • 1046 Words
    • 5 Pages
    Good Essays
    Read More
  • Powerful Essays

    Labor Union At Google
    • 1874 Words
    • 8 Pages

    Labor Union At Google

    Google is an American multinational conglomerate company that specializes in internet based products and services. These products and services include online searching, advertising technologies, cloud computing, and software. Google was founded September 4th 1998 in Menlo Park, California by Larry Page, and Sergey Brin. Google’s main headquarters can be found in Mountain View, California. Google is a subsidiary of the parent company Alphabet Incorporation. Google is a very large company and it has subsidiaries of its own. These subsidaries are YouTube, ITA Software, AdMob, and Google Japan. Google is currently trading stock under the letters GOOGL and GOOG. Google has been around for about 18 years and continues to thrive. A lot of Google’s…

    • 1874 Words
    • 8 Pages
    Powerful Essays
    Read More
  • Good Essays

    Google
    • 1363 Words
    • 4 Pages

    Google

    Targeted advertising is advertisement that is placed to reach consumers based on various traits like demographics, firmograhpics, and behavior variables. These ads are ranked based on relevance which is determined by how often the ads were clicked on by the computer user. This was a push forward for the advertising industry because it provided valuable feedback to advertisers and helped influence selling. For example, potential customers who search for information on a topic will see these intrusive ads without them even having to search for a product or service. It will just show up based on their search. This can oppose a threat to newspapers and TV ad campaigns because this advertising eliminates the waste of most of the mass advertising being viewed by a vast audience with no interest in the product. The cost of TV ads can sometimes cost millions of dollars while it is only gaining maybe 100 new first-class customers. TV and newspaper ads cannot compete with targeted ads because they can effectively reach the audience they are trying to reel in while TV and newspaper end up spending more money for a smaller amount of people. These ads can be beneficial for only larger firm rather than firms with not a lot of awareness. If a firm is not well known, and people haven’t heard of the firm than it’s not worth it. It is desirable because it allows advertisers to determine user preference and purchasing habits. These ads are more useful to the consumers. The targeting of advertising can lead to higher profits.…

    • 1363 Words
    • 4 Pages
    Good Essays
    Read More
  • Good Essays

    Google
    • 768 Words
    • 4 Pages

    Google

    Without a doubt the United States was brutal during their 14 years in the Vietnam War. There were times when our soldiers were commanded to shoot Vietnam civilians. Our second source tells us that they killed mostly women and children. Perhaps there were times when American soldiers could not tell a Viet Cong sniper apart from a civilian, but either way, there were around 5,000 civilians killed by the United States. There are a lot of veterans who have served in American wars who suffer from PTSD after they get home from battle. Post-traumatic stress disorder could be brought on by high intensity while a soldier is in battle, seeing a fellow soldier die, shooting enemies, and it is evident that shooting civilians can cause it as well. Veterans can get aggressive if their settings at home give them a flashback of a bad memory of war. A lot of soldiers such as veteran Bob Kerrey regret killing civilians and they have had to live with it for the past forty years. There are questions to whether or not the Americans are war criminals for killing these Vietnam civilians.…

    • 768 Words
    • 4 Pages
    Good Essays
    Read More
  • Powerful Essays

    Google
    • 2458 Words
    • 10 Pages

    Google

    It is very well documented in books, newspaper articles, periodicals, and websites that Google has a successful corporate culture. In fact, by just looking at pictures of the Google campus online you can see that working at Google looks more like a playground, and not just a place for work. Consequently, the corporate culture at Google has definitely led to Google’s success. Google has people whose single job is to keep employees content and maintain productivity. It may sound too supervisory to some, but this is how Google operates (Bulgyo). Each year, Google gets over 2.5 million applicants. That’s equal to 6,849 per day and about 5 per minute – and Google reviews each one (Bulygo). What’s noteworthy is the logistics of each hire, but why they hire this way. Everyone is familiar with the crazy questions that Google might ask because of course it is Google. Everyone in the world of Information Technology wants to work for Google. Because of this competitive nature of getting into Google to become a “Googler” it is very competitive to become a new hire. But it is worth noting that the “people” Google hires are the valuable resource that makes Google so successful.…

    • 2458 Words
    • 10 Pages
    Powerful Essays
    Read More
  • Good Essays

    Google
    • 1140 Words
    • 5 Pages

    Google

    “I’m just going to Google it” is one of the most common phrases heard throughout high school and college campuses of today as a response to several unknown questions. Google is one of the most popular search engines of the Internet that is often referred to as the “Best Friend” of those who constantly rely on it for guidance. Since the emergence of the Internet, there has been a huge debate over whether or not Google and the Internet as a whole is hindering the human thought process. Nicholas Carr is one author that believes although Google may be our “Best Friend”, it is not necessarily good for the way that we are beginning to think. Carr outlines his argument on this subject in the article “Is Google Making Us Stupid?” and is challenged by a counter-argument by another author, Trent Batson.…

    • 1140 Words
    • 5 Pages
    Good Essays
    Read More
  • Powerful Essays

    GOOGLE 1 2
    • 2474 Words
    • 8 Pages

    GOOGLE 1 2

    “What was the conversion process followed by Google? How did Google manage the issues of converting from a group of proprietors to investors with an executive team including a formalized operational strategy and concerns for public image?”…

    • 2474 Words
    • 8 Pages
    Powerful Essays
    Read More
  • Satisfactory Essays

    google
    • 1371 Words
    • 6 Pages

    google

    There are various occupations in China. The people in rural areas are mostly farmers and some people work in cottage industries. In cities and towns there people have various occupations but large majority of the workforce is skilled working in industries. Although the wage rates in nominal terms are not very good as compared to Australia but the living is very cheap in China. Baby Royale can be sold with the same quality but lower price in China because labour cost is very cheap.…

    • 1371 Words
    • 6 Pages
    Satisfactory Essays
    Read More
  • Powerful Essays

    Google
    • 1589 Words
    • 7 Pages

    Google

    Google Inc. is a technology company focusing on the following key areas: search, advertising, operating systems and platforms, and enterprise. Google has an index of websites and other online content, and make it available through its Google search engine to anyone with an internet connection.…

    • 1589 Words
    • 7 Pages
    Powerful Essays
    Read More
  • Powerful Essays

    Google
    • 1598 Words
    • 7 Pages

    Google

    Google AdWords is Google's main advertising product and main source of revenue. Google's total advertising revenues were USD$36.5 billion in 2011. AdWords offers pay-per-click, i.e., cost-per-click (CPC) advertising, cost-per-thousand-impressions or cost-per-mille (CPM) advertising, and site-targeted advertising for text, banner, and rich-media ads. The AdWords program includes local, national, and international distribution.…

    • 1598 Words
    • 7 Pages
    Powerful Essays
    Read More
  • Good Essays

    Google
    • 367 Words
    • 2 Pages

    Google

    McCracken’s Eleventh Law of Technology Innovation famously states that anything that’s ever been invented would have been eventually invented even if the person or persons who invented it had never been born. If Thomas Edison hadn’t come up with the light bulb and phonograph, for instance, we wouldn’t be without ‘em in 2008–somebody else would have invented in due time.…

    • 367 Words
    • 2 Pages
    Good Essays
    Read More
  • Better Essays

    GOOGLE RESEARCH
    • 4179 Words
    • 17 Pages

    GOOGLE RESEARCH

    THESIS STATEMENT: Google Inc. is an American multinational corporation specializing in Internet-related services and products. These include search, cloud computing, software and online advertising technologies.…

    • 4179 Words
    • 17 Pages
    Better Essays
    Read More
  • Good Essays

    A World Without Google
    • 943 Words
    • 4 Pages

    A World Without Google

    To fully understand the impact that Google has had on the world and what the world would be like without it, you would have to learn a little about its history. Google is the most visited website in the world, with over fifty-four percent of the search engine market. According to Time Magazine, Google receives about a billion searches per day, and is reported to makes 12 cents for every search performed, which is proof that the Google Corporation is a very innovative business! Google started on September 14. 1997 and by the year 2000 had already created a variety of media jobs and changed the world of media advertising by creating AdWords (a system based on the idea that you only paid for your advertising if some clicked on your ad link). Google has also changed how we see the earth, with Google Earth you are using satellite technology you have your own map of the world where you can even see your house. Google has become so commonly used that in two…

    • 943 Words
    • 4 Pages
    Good Essays
    Read More

Related Topics