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Employee Engagement

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Employee Engagement
Contents

Introduction 2
Human Resource Management (HRM) 3
Employee Engagement 3
Employee Commitment 5
Employer Brand 6
Employee Retention 9
Conclusion 11
Bibliography 12

Introduction

CIBC FirstCaribbean International Bank was formed in 2002 with the merger of CIBC West Indies Holdings and Barclays Bank PLC Caribbean operations under the name FirstCaribbean. It is a relationship bank offering a full range of market-leading financial services through Corporate Lending & Investment Banking, Retail Banking and Wealth Management segments. They are one of the largest regionally-listed financial services institution in the English and Dutch speaking Caribbean. CIBC FirstCaribbean focuses on recruitment, training and development and retention to deliver service excellence and is an example of excellent human resource management.
(www.cibcfcib.com/...2012%Annual%20Report%20(GROUP)%20oNL...)

FirstCaribbean’s mission is to live values of Trust, Teamwork and Accountability, deliver superior performance and service, generate sustainable benefits for all their stakeholders whilst achieving their vision means delivering on the things that matter to their key stakeholders i.e. clients, employees, communities and shareholders.
(www.cibcfcib.com/...2012%Annual%20Report%20(GROUP)%20oNL...)

CIBC FirstCaribbean realizes the importance of their employees and values them. Therefore CIBC FirstCaribbean is worth studying as an example of best practice in human resource management. This essay will therefore seek to analyse employee engagement within the organisation and identify the nature of employee commitment, employee brand and employee retention with the use of relevant human resource management functions.
Human Resource Management (HRM)
Human Resource Management (HRM) is vital for today’s multi-divisional or national organisation’s survival in extreme competitive global economic environment to gain and sustain competitive advantage, creating value proposition for



Bibliography: Albrecht, Simon L. (2010). Handbook of Employer Engagement: Perspectives, Issues, Research and Practice. Armstrong, M. (2006). A Handbook of Human Resource Management Practice 10th Edition. Barrow, S. and Mosley, R. (2005). The Employer Brand: Bringing the Best of Brand Management to People at Work. Publisher: John Wiley & Sons Ltd. Bratton, J, and Gold, J. (2007). Human Resource Management, Theory and Practice 4th Edition: London, Palgrave, MacMillan Deb, T Holden, P. (1998). The Excellent Manager’s Companion Ivancevich, J Reed, A. (2001). Innovation in Human Resource Management: Tooling Up for the Talent Wars. Publisher: Short Run Press, Exeter Schoenfeldt, L.F., Fisher, C.D

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