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    Case 1

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    Statistics & Research Methodology Case Study 1: Business Schools of Asia-Pacific (Due October 10‚ 2012) Fall 2012 The pursuit of a higher education degree in business is now international. A survey shows that more and more Asians choose the Master of Business Administration degree route to corporate success. As a result‚ the number of applicants for MBA courses at Asia-Pacific schools continues to increase. Across the region‚ thousands of Asians show an increasing willingness to temporarily

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    Case Johnson Beverage Inc

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    Versão em Inglês Jason Rodgers‚ the operations manager for JBI‚ was listening carefully. This was the first he had heard of the situation‚ but to a careful observer‚ his nod would have revealed what he was thinking. He said: You know‚ I’m not a bit surprised to hear all this. Saver Superstore is a great customer. They buy lots of beverages‚ and they’re easy to deal with. They place their orders on a regular basis and almost never ask for anything special. I don’t remember the last time we had to

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    Case 1-1 Starbucks

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    Case Study 1-1 Starbucks 1) Identify the controllable and uncontrollable elements that Starbucks has encountered in entering global markets. As Starbucks enters the international market will have to deal with the experience the going pains and tensions of entering an unknown territory where the public atmosphere is going to be different. First‚ some of the controllable elements that Starbucks deals with are the 4p’s (Price‚ Place‚ Promotion‚ and Product). Starbucks ultimately has control

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    Case: Aston-Blair Inc.

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    with Bodin’s boss and ask for that information. In the above case‚ the task force made the following problems: a.At the start: 1) Bacon didn’t set up the schedule with his managers 2) Bacon didn’t clarify the team’s decision-making power with his managers 3). Bacon was new in this field and was not appropriate to the leader 4).Some people they selected didn’t have the organizational influence and credibility b. First meeting: 1).In the first meeting‚ they

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    Case Analysis: United Beverages‚ Inc. United Beverages’ CEO is debating with his department heads on the course of action the company is going to take in the future. Their flagship product‚ GangBuster‚ has been highly successful for the past 5 years. However‚ they have been thinking of entering the market for Energy Drinks for kids. Paul Diaz also comes up with a revolutionary idea of the dual-drink‚ having two separate flavored drinks in a bottle and being able to mix both flavors. Due to the limited

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    Seligram Inc. Case Study

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    1- Describe the existing cost system and explain why it failed The current cost system is based on two components: a direct and indirect cost measurement. There are only two types of cost: direct labor and burden. Burden is grouped into a single cost pool and represents the cost of both testing rooms‚ engineering burden costs (software and tooling development)‚ plus the administrative costs of the division. Burden was then calculated for each lot‚ with a burden rate of 145% The lot’s total

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    TJX Companies Case Study

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    T.J.X. CompaniesInc. Final Case Study Report Nichols College T.J.X. CompaniesInc. is the leading off-price apparel and home fashions retailer in the United States and worldwide‚ ranking number 115 in the most recent Fortune 500 listings. They have the broadest demographic reaches in retail‚ all of which have enabled them to achieve successful‚ and profitable growth year after year‚ through many types of economic and retail cycles. With over

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    Airasia Case Study 9

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    AirAsia was initially launched in 1996 as a full-service regional airline offering slightly cheaper fares than its main competitors. Unable to stimulate the market or attract enough passengers‚ the company was beset with major financial troubles. In 2001‚ Tony Fernandes reinvented the airline to model Southwestern’s no-frills/low cost design and with only three B737 aircrafts was able to quickly create one of the most profitable airlines in the world. Economies of Scale – Economies of scale exist

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    Case 1

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    1. Using the Simple Sheet‚ what happens when Allegro cuts advertising and selling effort to 0$ and raises price to $500/unit? Comment. When we change those three variables‚ the excel gives us the net profit result in $20‚387‚345‚ which is already over 20 million dollars. The market is not changed. However‚ in the real world‚ the market share is definitely affected by any decision you made to the market‚ such as advertising expense and price. This unrealistic net profit is made underlying the assumption

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    Case 1

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    developments that will lead the way in the future. Innovation in healthy Snacks is a new management report published by Business Insights that tracks the development of healthier snacking options within the wider market. It looks at how different companies are gaining competitive advantage through healthier snack formulation and positioning. The current status and potential of key areas such as low no‚ functional‚ natural organic and sports fitness snacks is assessed‚ together with emergent areas and

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