Friedrich-Alexander-Universität Erlangen-Nürnberg Institut für Anglistik und Amerikanistik Sommersemester 2013 Christian Hagen‚ M.A. PS Using New Media for TEFL Using YouTube in the EFL Classroom Artiom Lempert Röntgenstraße 22 92224 Amberg artioml@web.de 21537331 LA Realschule‚ Englisch/Wirtschaft‚ 6. Fachsemester Abgabedatum: 15.09.2013 Table of Contents 1 Introduction...........................................................................................................3 2 Didactic Analysis
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The old Spice case PART 1 Product positioning: it is the perception in consumers’ minds of the nature of a company and its products relative to competitors. It has to do with quality‚ prices‚ distribution‚ image and marketing communication. In the old spice case‚ they use a well-known spokesperson to market their product. I this case he conveys to women telling them that their man should stop using old lady scented body wash and switch to Spice and they will look like him and probably smell like
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CHAPTER-03 1. What competitive forces have challenged the movie industry? What problems have these forces created? What changes have these problems caused the movie &televisions studios to make? Some competitive forces have challenged the movie industry such as – • Treats of new entrants • Substitute Products or services • Increasing bargaining power of customers • Increasing bargaining power of suppliers • Rivalry among existing competitors Those are
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Please discuss the term strategy and the importance of the “4p´s” for marketing strategy. Generally strategy comes from the Greek word “strategos” (general)‚ a person who used to be the military general of a city-state and who used to be responsible for creating a plan and put it into action (xxxxxx). Due to the fact that terms and expressions were consequently changing over centuries‚ it can be really hard to find in the current climate a ?proper? definition‚ which describes exactly the term
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shared via the internet. YouTube one of the major online video sharing websites that hosts a lot of these videos called vlogs. By combining the grassroots of blogging with richness of expression‚ these video blogs are known as vlogs. Development in recent years has led to this widespread popularity of ‘clip culture’. Vlogs create dominant messages since it consists of distinct visual elements attached to it and is more of an interpersonal communication. BethanysLife is a YouTube channel started on 2010
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products for different users to try by analyzing these users’ survey results and page viewing histories. Michelle Phan‚ 2015 Forbes 30 under 30‚ co-founded Ipsy.com. Before starting the website‚ she was a self-made YouTube celebrity by uploading makeup tutorials. Phan’s YouTube channel has over 7 million subscribers. The question Michelle gets asked the most is “What are the right products for me?” “Full-sized and not expensive makeup samples” provided by ipsy solved another problem. Phan witnessed
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answers are archived for future reference. 4. YouTube Popular with both adults and teens‚ this site offers a myriad of online videos on just about any topic imaginable. Search by keyword or link to additional related titles from the current video you’re viewing. Sign up for free and upload your own videos or share and bookmark your favorite videos. The community area helps with directions and the ability to find out how to perform different tasks at YouTube. Not sure how to upload
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Production Management Department B-403 Date: November 17‚ 2014 Subject: PowerPoint Warm-Up Exercise The purpose of this assignment is to begin the process of looking at PowerPoint as a multimedia tool for business professionals. We are going to examine how we look at presentations in a large room environment instead of “fingers to elbows”. This presentation is not about a particular topic‚ or theme. It is about skills. It is expected that ALL PowerPoint assignments this semester will
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Links: As of December 9‚ 2012 | * Primary purpose is to advertise products creatively and to encourage active customer participation * Updated with new photos monthly * Includes pictures of projects to inspire customers * Created in October 2011 | YouTube Time: January 1‚ 2013—January 31‚ 2013 In order for the Trader Horn website to appear as more professional and comparable the websites of its competitors‚ four components of the current website must be altered: Step 2: The Official Facebook Page Time:
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Brittany Bardo Prof. Guntram Werther Integrative Business Applications 3/19/15 Critical Analysis #3: The Internet Should Have Killed Weird Al If you examine the pop charts from 30 years ago‚ it is hard to identify many artists who’ve managed to stay relevant into today’s generation. Weird Al‚ is one artist that has been active in the music industry since the mid 1970’s and has been able to keep up with the times way before the dawn of social media‚ online media‚ and vlogging. For his most
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