201 - Marketing Management. 1. Marketing Concepts – Marketing Concept‚ Marketing Process‚ Marketing Mix‚ Customer value‚ Customer Satisfaction and delight‚ Functions of Marketing 2. Marketing Planning- Analysis of Marketing opportunity‚ Product Market Selection‚ Process of Marketing Planning and Contents of Marketing Plan 3. Sales Forecasting Concept and methods‚ Introduction to Marketing Research-Process- Scope‚ Obstacles in acceptance. 4. Consumer Behaviour- Factors influencing consumer
Premium Management Human resource management Marketing
1) Managerial accounting has its focus on analyzing and providing cost information within the company internally so that its management can plan‚ operate and control the company more effectively. In contrast‚ financial accounting has its focus on the financial statements which are distributed to external stockholders‚ lenders‚ financial analysts‚ and others outside of the company‚ as mentioned by (K.A. Francis‚ n.d.) Knowledge in management accounting will allow Anne Radhika to have knowledge of
Premium Management accounting Costs
The differences between managerial accounting and financial accounting can be distinguished through 5 aspects: a) Primary Users of Reports In managerial accounting‚ the information will be use within the organization‚ by the employees and managers‚ where else in financial accounting‚ the information in the reports will be used by external parties such as banks‚ creditors and shareholders. b) Types and frequency of the reports. In managerial accounting‚ the information is reported continuously
Premium Balance sheet Management Control
American Accounting Association DOI: 10.2308/acch.2010.24.2.279 Accounting Horizons Vol. 24‚ No. 2 2010 pp. 279–296 COMMENTARY The American Accounting Association’s Financial Reporting Policy Committee’s Response to the Preliminary Views on Financial Statement Presentation The Financial Reporting Policy Committee of the Financial Accounting and Reporting Section of the American Accounting Association Mark Bradshaw‚ Carolyn Callahan‚ Jack Ciesielski‚ Elizabeth Gordon‚ Mark Kohlbeck
Premium Income statement Balance sheet Financial statements
Cause Effect Essay What Lead to my College Major What am I going to do with my life? That is a very important question that many people have to face at some point during their education. That point came early for me. That is because my high school required that every student pick a major area of study by their sophomore year. I decided that I would just pick the first thing that sparked my interest and take the introduction class to see if I could make it through five or six more classes
Premium College University High school
Table of Contents Executive Summary.....................................................................................................................................1 Introduction.................................................................................................................................................1 Methodology and Results............................................................................................................................1 Efficiency........
Premium Physics Classical mechanics Time
Over-dependence on Global Economy The growth of the Philippines economy drastically slowed to just 3.6%.the slowdown may have been due to the on-going global crisis‚ it was markedly slower in comparison to other South-East Asian neighbours. Economic performance figures indicated a contraction in exports and a drop in FDI. The administration further allowed the US to even more directly influence Philippine economic policy making in its self-interest‚ by entering in a Partnership
Premium Macroeconomics Philippines Unemployment
1.0 Introduction According to The Environment Agency in the United Kingdom (2006)‚ Environmental Accounting can be defined as: “The collection‚ analysis and assessment of environmental and financial performance data obtained from business management information systems‚ environmental management and financial accounting systems. The taking of corrective management action to reduce environmental impacts and costs plus‚ where appropriate‚ the external reporting of the environmental and financial
Premium Management accounting Sustainability
International Business College Taft Campus. This study limits its coverage on the first-year accounting students only. It ’s main purpose is to identify the feedback of the accountancy students towards their course. And this study focuses on the current first-year students of the present school year‚ 2012-2013. Chapter II Review of Related Literature Accounting Baysa and Lupisan (2011) defined accounting as a
Premium Research Scientific method Education
Andrew Jackson was the 7th president of the United States. He was a very likable person and considered to be a great president all around. Jackson is currently on the $20 bill but there has been talk about removing him from the bill and replacing his picture with that of a famous woman or an African-American person. Although some may say there are many significant reasons to remove Jackson from the bill I disagree with those reasons. I believe there are equally good reasons to keep Andrew Jackson
Premium United States President of the United States Andrew Jackson