"Wii Balance Board" Essays and Research Papers

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    Wobble Board Case Study

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    in standing on a wobble board Background: Standing on a small or unstable base of support‚ a person must correct his posture to maintain the position of the body’s center of mass to fall within the area of support. Postural control is facilitated through several movement strategies such as ankle strategy‚ knee strategy‚ hip strategy‚ or stepping strategy when a person loses his balance. In addition to the counter-rotation mechanism‚ a mechanism to prevent a loss of balance‚ can be employed which

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    Article 6

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    Gait & Posture 31 (2010) 307–310 Contents lists available at ScienceDirect Gait & Posture journal homepage: www.elsevier.com/locate/gaitpost Validity and reliability of the Nintendo Wii Balance Board for assessment of standing balance Ross A. Clark a‚*‚ Adam L. Bryant a‚ Yonghao Pua b‚ Paul McCrory a‚ Kim Bennell a‚ Michael Hunt a a b Centre for Health‚ Exercise and Sports Medicine‚ Faculty of Medicine‚ Dentistry and Health Sciences‚ The University of Melbourne‚ Carlton‚ Victoria 3010

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    the wii

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    The Wii is a home video game device released by Nintendo (Japanese company) on November 19‚ 2006. The sales of Wii until 2011 is 5 billion dollars ‚ this is only in 5 years. The Wii primarily competes with Microsoft’s Xbox 360 and Sony’s PlayStation 3. Nintendo states that its device targets a broader demographic than that of the two others.[8] As of December 2011‚ the Wii leads the generation over the PlayStation 3 and Xbox 360 in worldwide sales‚[9] and in December 2009 broke the record for best-selling

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    The Wii

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    these points will be covered and applied on Nintendo’s seventh generation console which is the Wii. It is a new direction for the company. Nintendo desired to create an assimilation of a motion-sensitive controller combined with modest technological improvement in processing power and graphics in order to target a broader demographic than that of the other competitors. Segmentation Demographically‚ Wii targets males and females of a vast age-range [ (4 years-10 years) ‚ (11 years-19 years)‚ (20

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    Responding to Wii

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    Responding to the Wii Group Case Writeup BUSMHR 4490 In the Harvard Business Review case Responding to the Wii‚ Kazuo Hirai was faced with an interesting dilemma. Hirai‚ the chief executive of Sony Computer Entertainment Inc. faced pressure due to Sony’s Playstation 3 video game console losing market share to the Nintendo Wii. Hirai faced a major business decision in deciding how Sony should respond to the cheaper‚ more interactive‚ family oriented

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    Responding to Wii

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    segment‚ Sony will have to develop a more interactive way of using their console without dropping the numerous features to avoid losing their core player market share. The key of success for Sony is to adapt a new technology such as Nintendo did with Wii that will enable the company to target a broader market and not only the males from 16-36 years old. The advantage of entering those two markets with one console is that Sony will enter a bigger market

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    Nintendo Wii

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    (From answers.com) Following a trend begun with the GameCube and continued with the DS handheld‚ Wii evidences a significant split of Nintendo’s philosophy from those of its console-making competitors‚ Microsoft and Sony. As suggested by its development codename‚ "Revolution‚" Nintendo did not want this console to represent another evolution in gaming technology‚ but a new direction in the video game industry. Instead of concentrating strictly on advancing the processing and graphics capabilities

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    Wii Console

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    Wii Console 1. The demand for Wii console will be relative elastic. As from the passage‚ it mention that “Nintendo announced its first price drops for the console. In Japan‚ the price dropped from ¥25‚000 to ¥20‚000 and they sold more than three million Wii consoles also ending 9 months of declining sales”. This shows that that demand for Wii console is elastic as people responded to the price drop and thus they demanded more which also help Wii console to earn back their losses. Also another

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    Responding to the Wii

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    Responding to the Wii Introduction Kazuo Hirai‚ the chief executive of Sony Computer Entertainment Inc. (SCEI) has encountered two large rivals in the video game industry this year. Nintendo and Microsoft have released advanced video game consoles that have left Sony sales behind. Nintendo especially‚ has broken the status quo for marketing in the video game industry by dramatically expanding its target market from 18-34 year-olds to 9-65 year-olds both male and female with its new video game

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    Responding To The Wii

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    Responding to the Wii Executive summary: Given the current market scenario‚ Sony will have to fight on both fronts. The Wii has unlocked a new segment of the market. Sony should adapt its strategy to address this new market. But Sony must not lose sight of the big picture‚ to win the long term race for the “center of the living room”. Sony should leverage its relation with game developers to introduce simpler games for the casual gamer. It has to keep targeting the hardcore gamer and it must continue

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