"Why should an organization embrace the marketing concept" Essays and Research Papers

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    Why Organizations Should Implement Flexible Work Hours. In today’s fast-paced competitive world‚ flexible work arrangements are a key component to ensure employee commitment. Flexible work arrangements ensure that employers have a flexible work force i.e. there is availability of sufficient labor to meet the workload at all times. Transforming practices in the work place so that it suits employee needs better‚ is extremely crucial in ensuring employee satisfaction and commitment. Flexible work hours

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    MARKETING  MANAGEMENT  –  CONCEPTS  AND  STRATEGIES       Northampton Business School Postgraduate Programmes Assignment Submission and Feedback Sheet Course Title…MASTER OF BUSINESS ADMINISTRATION…Year/Stage…JAN/2013… Module Title………MKTM003 Marketing: Principles and Management Student Name……SASINAN……RATTANASIWILAI………………………… Student Number………13418205…………………. Tutor……ROGER……WILLETS…………………………… Date assignment due…29th…MAY…2013………Date submitted…29th …MAY…2013…

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    Why Organizations Fail

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    Introduction An organization is official group of people which has common objectives to achieve with their own system. Some organizations accomplished their goal and succeeded but some failed. What makes this difference? Failed organizations have a lack of leadership skills which corporate vision and establish strategy to achieve their aims. It is needed that the leader of organizations presents very clear vision to their members and set up specific strategies with their members to realize the vision

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    Why Organization Change

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    Why Organizations Change Organizations change for a number of different reasons‚ so they can either react to these reasons or be ahead of them. These reasons include: 1. Crisis: Obviously September 11 is the most dramatic example of a crisis which caused countless organizations‚ and even industries such as airlines and travel‚ to change. The recent financial crisis obviously created many changes in the financial services industry as organizations attempted to survive. 2. Performance Gaps: The

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    Differentiate between the marketing concept and the selling concept. The concepts of marketing and selling are derived from 2 simple activities: marketing and selling. These two activities are very similar to a large extent similar though there are a few elements about each of them that differentiate them. Selling can be defined as a process of transferring a product or service to a buyer at a price regardless of his or her need whereas marketing is defined as a process of transferring a product

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    Schools embrace a multicultural society; however‚ this can sometimes lead to issues concerning relationships and communication between children or adults and pupils. Culture is the way in which a group of people who share a common language‚ values or religion are identified. Therefore‚ a schoolâ€TMs language‚ rules and policies may be different to what certain individuals from a different cultural background are used to. This can lead to difficulty in communication as some children may not have English

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    MARKETING STRATEGIES FOR ENHANCED CUSTOMER SATISFACTON AT BIGWAYS LIMITED 1.0 Introduction Bigways Limited is a manufacturing and distributing company of a unique pesticide that no other company manufactures in the whole of East Africa and has been operating in Kenya for the last six years. The company’s smallest package size of their products is 5kg‚ and they open for business from Monday to Friday between 9am to 4pm with a one hour lunch break. Additionally‚ the employees of Bigways have been

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    Why Study Organizations?

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    Essay Question: Why study organizations? In order to answer an essay question‚ first of all‚ we need to understand what is meant by the term ‘organization’ from the sociological point of view. Then we need to understand what role organizations are playing in our life and why it is essential to study them. As we can imagine‚ there are different types of organizations. All of them have their own structure and purpose. In this essay I would like to focus on business organizations: how they appeared

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    five competing concepts by which firms and business are guided in their marketing effort. The first three concepts production‚ product and selling‚ focus all on the product. The last two concepts marketing and societal marketing‚ focus on the customer. However‚ the commonality in all five philosophies is that they all have the same goal which is organizational profit. The choice as to which concept or philosophy to adopt depends on the circumstances of the situation The first concept‚ the production

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    com Abstract Marketing mix is the most fundamental concept of marketing which is a set of controllable marketing tools that a company uses to create a desired response in the targeted market. American Ma r ke t i ngAs s o c i a t i onpr e s i de nt i a la ddr e s sc oi ne dt het e r m‚" ma r ke t i ngmi x" ‚i n1953.Ma r ke t i ngMi x’i s also referred and known as the Four P’s i.e. product‚ price‚ place of distribution‚ and promotion. These are the primary ingredients of a marketing strategy‚ and

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