Section: 02 Q 1: What is the difference between direct marketing and direct selling? Answer: Direct Marketing; definition‚ “The total of activities by which the seller‚ in effecting the exchange of goods and services with the buyer‚ directs efforts to a target audience using one or more media (direct selling‚ direct mail‚ telemarketing‚ direct-action advertising‚ catalogue selling‚ cable TV selling‚ etc.) for the purpose of soliciting a response by phone‚ mail or personal visit from a prospect
Premium Sales Selling
Database Marketing Methods Getting database list can be fairly straightforward if they have their own customer. But even then‚ Citibank Singapore may have to develop more sources to obtain additional customer data about your customers. Here are some of Citibank in-house records collected that can be used to develop the customer database: Sales Receipts/Invoices/Order Forms These documents give Citibank the following information of customer buying behaviour: date of last purchase‚ dates of all
Premium The Shawshank Redemption Demographics Redemption
goods from a periphery‚ that is‚ Latin America to an industrialized core began with European colonization even though the US has now taken on a majority of that role. This position was secured through the migration of US corporations to Latin American countries where both the labor and the resources were cheap. Though it is true that they provided jobs for the masses‚ they did so at the expense of their workers. Latin America‚ without any refinement infrastructure to produce finished goods‚ continues
Premium Immanuel Wallerstein Economics United States
Why was the Roman Army so successful? Dorothy Kwok The Roman army was the most successful and powerful army in history‚ they built the Roman Empire‚ which spread over continents and lasted for a very long time. The Romans achieved fame for its amazing army. There are many reasons why the Roman army was so successful. The army offered Roman citizens to return with glory and money after serving Rome in battles. Their weapons and equipment was a lot more advanced than their enemies‚ which requires
Premium Roman Empire
Why was the Roman army so successful? The Romans were probably the most successful empire ever. However what made them such a driving force was the power and organization behind the fearsome legions of the Romans. To most people the Roman army just seems like a normal army that you hear about. Well it is much more that that‚ there are a lot of reasons why they are as successful as they were. Here are some of them: weaponry‚ equipment‚ organisation‚ discipline training and its tactics. Some
Free Roman Empire Roman Republic Military
Why was the Roman Army so Successful? The legions of Rome were one of the biggest factors in Rome’s success as an empire. They conquered vast quantities of land‚ and were often used by the government to improve the morale of people living in cities‚ which often had parts that were cramped and unsanitary. The legions were set apart from contemporary armies due to their level of organisation and especially as they fought as a unit and not as individuals‚ as many tribes did. The swords of the Roman
Premium Roman Empire
Why was Josiah Wedgewood so successful? Josiah Wedgewood was famous throughout the world for making pottery. He was successful for many reasons. In this essay I am going to explain why I think he was so successful. Wedgewood was extremely hard working‚ for example he made over 100 experiments‚ recording each one. This must have taken a lot of time and effort just to make one discovery so 100 must have taken a great deal more. Also‚ Wedgewood invented and developed products: black basalt‚ thermometer
Premium Pottery Thought Idea
In nowadays Tesco has a presence in 13 markets and around 4000 stores worldwide. Tesco‚ the biggest retailer in the UK with amazing group sales of £51.8 billion and gross profits exceeding £2 billion. In 1937 Tesco opened Britain’s first self-service store. This new system allowed for the faster servicing of people and lowered the costs of labor. Throughout the 60’s Tesco used so called "pile it high‚ sell it cheap" strategy that was set in motion by Cohen. This new strategy proved to be unsuccessful
Premium Tesco
Why was the Roman Army so Successful? Throughout the years the roman army conquered most of Europe and lands all over the world‚ making them one of the most successful armies of their time. This essay will explain some of the things that made them so successful such as organization‚ discipline and weapons. The Roman soldiers were always well equipped for battle. They had a short sword‚ a dagger‚ a spear‚ flexible armour‚ and a helmet. As well as the weapons the solders carried‚ there were other
Premium Roman Empire Military Roman Republic
Introduction I have been asked to put together a research project covering a topic of my choice. With enough thought from myself and guidance from my lecturer I have chosen to base my project upon the question ‘Why is Virgin so successful’. I have chosen this topic as I feel the company Virgin owned by Richard Branson has made such a mark within the business industry by starting out with a partner and a record shop to owning Virgin by himself with the Virgin logo spread across 400 company’s world
Premium