organizations. Even for the most tenure staff we still cannot afford to treat every verbal de-escalation attempt with complete professionalism. It only takes one bad effort and/or complaint to land us in hot water. Of course past service and record will be taken into consideration‚ but that may not be enough. You can be the most loyal and trusted employee but saying the wrong thing because you are angry/upset can cost you either your good reputation or maybe even your job. When I train instructors‚
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Explain why LBJ escalated US involvement in Vietnam in 1965? 12 Marks Lyndon B Johnson came into office January 1995‚ after been elected president by the American Public in November 1964. Johnson inherited a war that wasn’t really developed military but something that was aimed to developing the South Vietnamese army rather than send in American ground troops. Furthermore Johnson accepted the Communist threat and he believed that it was essential to contain this threat. Furthermore he didn’t want
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Why is it important for marketers to ‘delight ‘ their customers? As a customer‚ today‚ who unconsciously receives abundant information of a product before s/he buys it. From then on‚ s/he will be sent email questionnaires，discount information and coupons regularly，and sometimes a call from the company inquiry s/he about the product. If s/he joins the member of the brand‚ it will send s/he birthday or holiday gift. Companies plan this series of serves to delight their costumers not only to satisfy
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Price Price which means that the amount of payment for goods and services given in money term. Price also is the total values for consumers exchange for the benefit for their satisfaction by using or having the product or service. Price decisions must focus on product design‚ promotion costs‚ distribution and more mixed‚ forming a valid imploded marketing plan. In arrange the price of a product‚ marketers must use the pricing strategy. However‚ use the pricing strategy not only can fascinate more
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is provided at the last portion of the application form. Submit the whole form to the Principal’s office without cutting it. 6. If you have opted for challan payment‚ wait for 48 hours after your online submission to visit the bank’s branch. You can visit any branch of the bank printed on your challan. 7. The bank teller will verify the details printed on the challan with the data available in their system and then accept the payment. The
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What Do Marketers Do? Introduction to Marketing Consumers are continually faced with an array of products‚ services and offers in their daily lives. For this reason‚ the need for marketers has become more crucial for businesses across the globe if they intend to survive in this competitive day and age. But what exactly does this role entail? This essay will aim to briefly touch on the key aspects that manifest this diverse occupation by examining firstly their involvement in market research‚ implementing
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information being discussed in this article another example of colonialism? Why or why not? Identify two potential positives and two negatives direct marketing of the poor has on people and their economies. What theory of development is most applicable to the expansion of global markets to poor‚ low income‚ and indigenous communities? After reading the information in chapter 8 and the information in the article‚ “Marketers pursue the shallow pocketed”‚ it is my conclusion that the information being
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valuable findings for marketers: Perception has a crucial impact on the image a consumer attributes to a brand or product. Customer’s perception can be influenced by personal‚ situational and stimulus factors. Image is the long lasting perception of a brand and influences consumers’ buying decision. A positive image results in economic benefits. The link between perception and image is the positioning. There are five major positioning strategies through which marketers can change consumers’ perception
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The Importance of Consumer Behavior to Marketers Abstract In this report‚ we are going to discus the importance of consumer behavior study‚ knowledge and understanding to marketers‚ and how it will have a positive impact on the organization growth and revenue. We are also‚ going to discuss the definition‚ types and the basic concepts in consumer behavior. The motives and the affecting factors will also be addressed in this report as well. A summary of the major points will be highlighted about
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International Business Environment There are numerous environmental factors that a company must consider when operating outside its domestic market which have a significant impact on international marketing decisions and are imperative for success. The key environmental factors are outlined below: Doole and Lowe (2004) stated the key problem faced by international marketers is dealing successfully with the multi-dimensionality and complexities of the international environment. By understanding
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