As far as the Market Summary / Target Audience are concerned‚ we have quite the large market to target‚ I say this because many people tend to think gaming sales should only focus on those people in their teens‚ yet in reality this isn’t our only major target. The average age of a gamer is 35‚ over a quarter (26%) is age 50 or over. The bulk of gamers are in the 18 to 49 year age range‚ which proves children shouldn’t be the only ones we focus our campaigning on. Also‚ around 68% of U.S. households
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SMART target‚ I decided to ingest more knowledge of professional special effects make-up artists‚ and by doing so‚ my work can be more influenced by these artists and I will develop a better understanding of the industry. To attain my target‚ I conducted research into 5 artists in the time frame of one week. The research that I will be attaining will mostly focus on what products they use for certain looks and characters. This will help me develop an understanding of how SFX supplies have developed
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After discussing various market segments with Elena‚ and in addition to researching the optimal target market independently‚ I am confident in the selection of middle-aged to slightly older professionals as the primary target audience. Demographics Generation X is an often overlooked demographic in marketing due to the fact that they lie directly in between two larger segments – the Baby Boomers and the Millennials (Taylor & Gao‚ 2014). According to Pew’s analysis of the Panel study of Income
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Shakespeare’s Audience Research Synthesis Essay Many people find it hard to believe that William Shakespeare had a vocabulary that varied from 20‚000-25‚000 words‚ since he stopped attending school at the age of 13. In comparison to a college graduate‚ who is estimated to have 18‚000-23‚000 words in their vocabulary‚ it is not uncommon for one to find this difficult to accept. Shakespeare tried to satisfy all members of class in his audience by having certain elements in his plays appeal to the
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and Target Audience Cleo Z Garcia IMC 610‚ West Virginia University Author Note Contact Information: czgarcia@mix.wvu.edu Abstract Developing an effective integrated marketing communications plan for Kmart requires an understanding of its history; goals‚ objectives and how it evolved through the years. Researching Kmart’s past can help provide insight to create the media and marketing plan for the future. The plan must be attuned to the needs and wants of their customers - their target audience
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Dreams have always been a very important part of the world due to the extremely powerful influence they have on people. In some cases dreams are so powerful that they can ascend the common man and become the identity of a nation. The United States of America is one of these nations‚ as it has always prided itself on the American dream. This dream states that everyone is equal and that no matter the start anyone can become a success. While this idea was occasionally picked apart‚ it wasn’t until after
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Cosmopolitans target audience are female millennial and female Generation x‚ they would usually be from the social economic status A/B. They target their older audience of Gen x with their adverts as a lot of them are advertising anti aging creams‚ this gives of the idea that these woman have to stay young as all the way through the magazine all of the focus is on beauty and fashion making the older audience want to try and keep up with all of these models and actresses. The younger millennial
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Appendix B Audience-Focused Communication Matrix Use the matrix to complete the information. Write 3-4 sentences for each item. * What are some audience characteristics you need to consider? * What communication channels would be appropriate and why? * What would you do to ensure your message is effective? * What are some considerations you must keep in mind given the diversity of the audience? Audience-Focused Communication | Audience | Audience Characteristics
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Aspartame: What Is It And What Effects Does it Have on Your Body? Aspartame‚ also known Acesulfame Potassium (Hull‚ 2006)‚ is commonly known by brand names NutraSweet‚ Equal‚ Sweet One and Spoonful. Aspartame is found in thousands of foods‚ drinks‚ candy‚ gum‚ vitamins‚ health supplements and even pharmaceuticals. This artificial sweetener is the most popular in the United States‚ is 200 times sweeter than sucrose the accepted standard for sweetness‚ and is also the most dangerous substance
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How to Want What You Have “It’s not having what you want. It’s wanting what you’ve got.” - Sheryl Crow The 45-minute drive home last Wednesday night from Leavenworth to Overland Park‚ Kansas gave me some time to think. I just dropped off my younger son‚ Andrew‚ for a five-day personal development seminar‚ and I welcomed the chance to remember a similar night six years ago. Andrew‚ I concluded‚ was fortunate. Attending as a 17-year-old would give him valuable resources he could use for his
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