A Report on MEDICAL TOURISM A Services Marketing Assignment The Task: We‚ Group no. 2‚ had been allotted “HEALTH” as our sector to be worked upon. We for ease of understanding and division and allocation of work‚ sat down together as a team‚ and identified certain areas which we needed to cover and hence‚ each sub sector that was decided to be covered was allocated to each member of the group. My sub-Sector: I was allotted “MEDICAL TOURISM” as my sub sector‚ which I needed to research
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CHAPTER .1 Introduction Medical tourism in India After the silicon rush India is now considered as the golden spot for treating patients mostly from the developed countries and Far East for ailments and procedures of relatively high cost and complexity. India is also aggressively promoting medical tourism in the current years -and slowly now it is moving into a new area of "medical outsourcing‚" where subcontractors provide services to the overburdened medical care systems in western countries
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current scenario of Medical Tourism and also to get an overview of the healthcare industry in India. The survey also aims at finding out the performance of various hospitals in the region based on certain parameters and criteria’s to judge the market viability of medical tourism. But in order to full appreciate the survey one needs to understand the term Medical Tourism ad the current Indian and Global scenario of Medical tourism and its practices in India. Medical Tourism (also called medical travel
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HOW CAN INDIA MARKET ITSELF TO REMAIN POPULAR AS A DESTINATION FOR MEDICAL TOURISM Submitted by: M V SOUMYA ABSTRACT India is becoming one of the favourite destinations for Medical tourism globally. Indian medical tourism is drawing the attention of foreigners with its core competencies. India offers a wide array of services in this field right from providing holistic healthcare services to cultural warmth. It would require a strong support from the Government and
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Rural Tourism and Rural Development. Introduction: Rural tourism in India: Prospects for rural tourism in India: Role in Rural development: Conclusion: Introduction: Indians believe in holidays: The country has among the largest number of public holidays in the world. Yet the most common reason for getting away is to "visit a native place." Migrant workers return to their family farms at harvest time. Others return to their villages for an annual pilgrimage. The concept of a holiday where you
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magazines on tourism ranked India among the top 10th tourist destinations in the world. Tourism is the third highest net earner of foreign exchange for the countryand also one of the sectors that employs the largest number of manpower. The growth in tourism industry has been about 230% since 1990 to 2000. It is estimated that the tourism industry could contribute about US $1.8 billion to the GDP by 2020. Indian tourism is one of the most diverse products on the global scene. India has 26 world heritage
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Working title The role of food tourism in sustaining regional identity: A case study of Kerala‚ India. Background The theme of this project is to look at the role of food tourism in Kerala‚ India and in particular with reference to regional identity. There are two main questions that will need to be answered in order to understand this. Firstly is food important in sustaining the regional identity of Kerala and if so in what way. The secondary question is whether tourism affects or is affected by
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What is Medical Tourism ? Medical tourism can be broadly defined as provision of ’cost effective’ private medical care in collaboration with the tourism industry for patients needing surgical and other forms of specialized treatment. This process is being facilitated by the corporate sector involved in medical care as well as the tourism industry - both private and public. Medical or Health tourism has become a common form of vacationing‚ and covers a broad spectrum of medical services. It mixes
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Culinary Tourism in India What is culinary tourism? Culinary tourism also know as Food tourism is experiencing the food of the country‚ region or area. Culinary tourism is not limited to gourmet food‚ but as getting of unique and memorable eating and drinking experiences. Wine tourism and beer tourism are also regarded as parts of culinary tourism. Culinary tourism in India? The market for culinary tourism to India is growing as the country’s culinary traditions continue to garner increasing
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Role of Tourism in India Tourism is travel for recreational‚ leisure or business purposes. The World Tourism Organization defines tourists as people who "travel to and stay in places outside their usual environment for more than twenty-four (24) hours and not more than one consecutive year for leisure‚ business and other purposes not related to the exercise of an activity remunerated from within the place visited.I want to do this! What’s This? Among the various service industries‚ tourism in India
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