4.4 Product strategy p. 9 4.5 Promotion strategy p. 10 4.6 Market entry‚ pricing and distribution p. 11 5. Conclusion p. 12 Bibliography p. 12 Appendix 1. Introduction 1.1. Abstract This report will be centred around the watch manufacturing branch of Swatch. Swatch has been highly successful throughout its existence and therefore it is particularly interesting to know how they achieved this considerable success. The main purpose of this report is to analyze the company
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revolutionary change is occurred in the watch market of India. Previously only a few brands were ruling the market. However with the passage of time and with the opening of free trade‚ there is no dearth of various national and international brands in the market. A few years ago‚ people used to buy watch‚ only to check time. However‚ now they buy not only to check time but also for fashion. In the present report an attempt has been made to analyze the four brands of the watch namely‚ HMT and Titan of India
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counts for the strongest television channels in the market. Their success‚ unlike their effect on the viewer‚ is in arguable. Salman Rushdie‚ in his article‚ Reality TV: A Dearth of Talent and the Death of Morality argues that reality television is a deterioration of mass entertainment‚ whereas in James Poniewozik’s Television‚ Why Reality TV is Good for us‚ reality television is viewed in a more positive light. Although both articles deal with the issue of reality television shows‚ they take different
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TV Addiction Marie Winn makes a convincing argument that watching too much television can be considered an addiction. Television has become a way of life for most families. Television viewing is so overwhelmingly prevalent nowadays that living without TV is often considered an extreme deprivation. TVs are everywhere‚ whether you are in a hospital‚ auto shop‚ or in the dentist’s office‚ there’s always a television by the waiting area. It’s a useful tool to help you from the boredom of waiting
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book. Television presents the world to her‚ a different world every thirty minutes‚ which holds her attention. This now leaves her no mental work to do‚ except to decide which channel she would like to watch. Because watching television requires no mental work‚ the brains of young adults that watch exorbitant amounts of television are not stimulated enough. This may lead to decline in ability to focus on real-life
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house‚ I was able to watch very little television. The most television I was able to watch was on Saturday mornings and it was cartoons. Today‚ the young and old come home and the first thing they do is turn on the television set. According to a survey done by Emory H. Woodard and Natalia Grindina‚ “on average‚ people are watching over 51 hours of television- that is five hours a day of TV on average for the last quarter of the year. Teenagers (12 to 17) spend 103 hours watching TV a month‚ whereas senior
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Reality TV Have you seen the popular reality television shows lately? The core of reality TV consists of: Fighting‚ sexuality‚ and an intolerable amount of drinking and drug use. Young viewers who watch reality TV may be assuming that this type of behavior is the ideal lifestyle. Even in the early years of reality TV‚ the main hook to keep viewers interested was to aspire to young women of what reality is. The Miss America pageants made some young women believe in the ideals of beauty and perfection
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TV effects: 1. Two- thirds of the infants and toddlers watch a screen an average of 2 or more hours a day. 2. Kids and teens 8 to 18 years spend nearly 4 or more hours a day in front of television‚and additional of two hours in computer( outside school work) and playing violent video games. 3. The first 2 years of life are considered a critical time for brain development. TV and other electronic media can get in the way of exploring‚ playing‚ and interacting with parents and others‚ which encourages
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TV AS A CULPRIT Our minds are rotting away and we might not know it. This is due to a destructive invention‚ a culprit known as television. Though television has kept families in their homes with countless hours of entertainment‚ it has also ended up destroying family ritual‚ affecting academic performance‚ and promoting sex and violence. One effect of television in our current time is the destruction of family ritual. Once upon a time‚ so we have been told‚ families talked with each other
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Reality TV Blake Brandt Reality TV has unseen effects and is detrimental to society. Reality TV is the current trend on TV that has brought back the buzz to television‚ but it also has unforeseen effects on its viewers. Some examples of Reality TV shows include: American Idol‚ The Bachelorette‚ Americas next top model‚ fear factor‚ etc...These shows range from singing talents‚ overcome their fears‚ to looks and beauty. Reality TV brings drama and voyeurism to its viewers by making its viewers
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