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    important persuasive elements of the image and text. Emphasizing its importance and making sure the audience sees the words‚ because they are the written arguments that the advertisement’s image is trying to portray. Overall the striking imagery‚ with excellent usage of colour‚ text‚ imagery‚ lighting‚ layout and posture conveys WWF’s argument that climate change needs to be stopped.

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    the workplace or out with large groups of people but are seen at home thinking about the immediate future and their financial needs. Often‚ such portrayals may generate a sense of uneasiness‚ as viewers compare themselves to the older adults in the ad. They tend to ask themselves questions to judge whether they are doing better than them. In advertisements for food products‚ elders are often seen as the doting grandparents or as empty nesters. Again‚ they are seen primarily in the home and not out

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    MERCURIAL‚ THE NEW VAPOR 8 This new Nike ad is trying to expose a new soccer shoe called MERCURIAL. It is a shoe that Nike claims will help soccer players to achieve high-speed‚ control and lightweight explosiveness on the field and it is designed for elite-level play at top speeds. This product is aimed to young soccer players stating that they can be good athletes but with this shoes their performance and speed will be enhanced‚ making them better players on the pitch. This picture shows a

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    “EFFECTIVENESS OF RADIO ADVERTISEMENT IN INFLUENCING THE BUYING BEHAVIOR OF STUDENTS FROM SELECTED COLLEGES OF POLYTECHNIC UNIVERSITY OF THE PHILIPPINES‚ MANILA: AN ANALYSIS” A Research Paper Presented to College of Business Administration Department of Marketing Management Polytechnic University of the Philippines Sta. Mesa‚ Manila In Partial Fulfillment of the Requirements for the Subject MARK 4113 Thesis Writing by BSBA MM 3-1D Balatayo‚ Ramon Jr.

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    Ads for Aids There are over a million successful marketing campaigns in the world‚ but the question is‚ what makes them so successful and why do people donate and feel so drawn to such campaigns? The answer‚ is grabbing the attention or sympathy of a potential buyer or client. Being able to do such things requires including things that may relate to ones life but also something that makes people think that their lives will be better if they associate themselves with a product or

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    Stereotype in Ads

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    Stereotype is generally a generalization about a group of people that other people make based on their personal experiences or limited knowledge. In advertising industry‚ stereotypes conform to a visual pattern of appearance and behavior that is easily recognized and understood to communicate to the audiences. Sometimes stereotype is deliberately set up to stimulate demand particularly in women and beauty business. Producers create needs by using images of ideal women which are

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    Argument

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    In academic writing‚ an argument is usually a main idea‚ often called a “claim” or “thesis statement‚” backed up with evidence that supports the idea. In most college papers‚ one needs to make some sort of claim and use evidence to support it. One’s ability to do this will separate a good paper from other papers. We use argument in everyday life to convince somebody of my ideas or opinion‚ convince our teachers we deserve a better grade. A better argument is accomplished if no emotion is involved

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    something. Though I planned on making one or two more points‚ I think I fulfilled the short two-minute time well‚ as I got my point across to the class and to the negative. Next‚ the negative made their constructive‚ and I believe they had a strong argument as well. Following this were the two 2-minute affirmative rebuttals and the one 1-minute negative rebuttal. Kayla and I made sure to note each of the negative points so that we could make sure either one of us could successfully cover it in the rebuttal

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    Research Project EFFECT OF OUTDOOR ADVERTISING ON BRAND PROMOTON TEACHER : SIR KAMRAN JAVAID GROUP MEMBER NAMES SYED QASIM KAZMI PYAR ALI MOBEEN SAAD MANSOOR Introduction: The topic describes about the effect of outdoor advertising on Brand Promotion and how outdoor advertising is promoting and affecting the brands in the financial hub of Pakistan i.e. Karachi. Anywhere you go they follow you‚ no they are not any telecommunication networks but advertisements. Nowadays

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    VISION IAS ™ ... Inspiring Innovation www.visionias.in www.visionias.wordpress.com “The significant problems we face can not be solved at the same level of thinking we were at when we created them." - Albert Einstein ANALYSIS / APPROACH / SOURCE / STRATEGY: PUBLIC ADMINISTRATION MAINS 2012 PAPER - TEAM VISION IAS Questions Q. No. Mark s Topic Sub Topic Level Natur e Primary Source/ Chapter Secondary Resource/ Chapter From Vision IAS Test Series (% comparison/

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