the largest cosmetics companies in the United States‚ Mary Kay‚ Inc. specializes in the manufacture and direct sale of more than 200 products‚ including skin creams‚ cosmetics‚ fragrances‚ dietary supplements‚ and other personal care items. Its direct sales force consists primarily of women who sell full- or part-time through home demonstrations. As of 1999 the company operated in 29 countries around the world. Company Origins Mary Kay Ash founded the company that bears her name in 1963‚ after
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Freemark Abbey Winery 1. Assuming Mr. Jaeger chooses to harvest the Riesling grapes before the storm arrives‚ how much money will he make? Harvesting before the storm arrives will bring $2.85 per bottle per case of revenue for the Riesling product. EMV = $2.85 c 12‚000 = $34‚200 2. Assuming Mr. Jaeger chooses to leave the grapes on the vine‚ what is the probability that the grapes will end up with botrytis‚ and how much money will he make if that occurs? EMV Botrytis = 12‚000 x .70
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Freemark Abbey Winery Group ZZZ 1. Construct the decision tree for William Jaeger. 2. What should he do? Jaeger should choose to harvest later and wait for the storm. If the storm does come but destroys the grapes‚ he can decide whether to bottle wine or not to protect winery’s reputation. In either way‚ he will gain higher revenues from harvesting later than harvesting immediately: EV of “Do not harvest & Bottling”: $39240 EV of “Do not harvest & Not bottling”: $39240-$12000*0.6*0.5=$35640
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Sales Mary Kay Cosmetics is not a traditional cosmetics company‚ as it sells its products directly to consumers through a sales force rather than in retail stores (Case). Each member of the Mary Kay sales force is an independent contractor with the company and works for herself (Case). Mary Kay compensates its beauty consultants in a variety of ways‚ ranging from commissions‚ to recognition‚ to incentive programs such as its VIP car program (Case). As it has expanded‚ Mary Kay ’s VIP car program
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1. What are the problems facing Pat Waller? The problems facing Pat Waller are the high turnover rate‚ using unsuccessful push strategy‚ and a commission structure that does not reward evenly across all sales levels. Also the unrealistic quotas that are too high creating unethical behavior with the front line sales force. Mangers are hired from one specific group‚ the chain group leading to lack of cross training. Lack of gender diversity is apparent in the different sales areas and most
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Mary Kay in Thailand \\ Table of Contents Executive Summary 3 Company and Industry Overview 3 Mary Kay Global 5 Market Trend Analysis 6 Competition and Market Barriers 7 The 4Ps 8 Product Analysis 8 The Market 8 Product Function 9 Ingredients 9 Products that contain specially controlled substances 10 Market Access 10 Product Manufacturing 11 Promotion Strategy 11 Delivery Profile 13 Direct Sales 13 Characteristics of the direct sales
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Production Characteristics: 2-3 pounds of food per 1 pound gain Factors to consider when starting up a swine production: - Type of business operation Type of Hog to raise Breed to raise Breeding system Selection traits Traditional business system: sow herd enterprises feeder pig production low or high investment farrow-to-finish one litter pasture two litter pasture low investment confinement high investment confinement feeder pig finisher production they take in pigs because they
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Edina Klutsey English 102 02/21/13 Professor Robinson 1. From what point of view is Poe’s story told? Why is this point of view particularly effective for “The Tell-Tale Heart”? Poe’s story is told from the narrator’s point of view. This point of view is effective for the story because it gives the reader a sense of what was going on in the narrator’s mind. 2. Point to details in the story that identify its speaker as an unreliable narrator. In the beginning of the story‚ the narrator
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Question # 1 Mary Kay products have been seen to sell in more than 35 markets expanding across 5 continents. Mary Kay’s sales force exceeds 2 million globally with potential markets such as the Indian and Asia- Pacific areas that represent extensive growth opportunities. Mary Kay is focused on expanding into the Indian Market‚ due to its large population and market size. With the large population of middle class growing to a total of 500 million individuals will give Mary Kay the opportunity to
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Biography on MARY KAY THEIRN PRODUCTS RANGE Task 1 ND PROMOTION: 2. DIRECT SUPPORT: 3. Internets: Other methods can include 1. Newspapers : 2. Pamphlets: 3. Magazines: 4. Trade organization: 5. Market intelligence report: 6. Internal company records : Personal selling: Marketing mix: Push and pull strategy: Task 1 part b: RASHES ON THE SKIN : Addressing him: DISCOUNT TO OTHER CUSTOMER : PONDS Task 2 part c: Recruitment and selection: Procedure
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