"Virgin group finding new avenues for growth" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 1 of 50 - About 500 Essays
  • Powerful Essays

    Virgin Group: Finding New Avenues for Growth Virgin is a leading international investment group and one of the most respected and recognized brands in the world. It has been one of the fastest growing companies in the world since its inception. Conceived in 1970 by Sir Richard Branson as a music mail-in service‚ the company has gone to grow as one of the largest companies in UK. Today‚ Virgin group has more than 400 companies worldwide in 34 different countries and with global

    Premium Virgin Group Richard Branson

    • 1851 Words
    • 8 Pages
    Powerful Essays
  • Satisfactory Essays

    The Virgin Group

    • 387 Words
    • 2 Pages

    1. The corporate rationale of the Virgin group is to re-entering the inactive industries with brand new ideas and developments and offer the consumer different products. Diversification is an attribute of Virgins rationale. Their SBU’s improve Virgin’s scope and therefore its existing markets and products. Virgin uses the ideas of ‘the corporate parent’ to add structure and direction to its various business units‚ which in turn adds value due to the effective‚ closely controlled and come up to that

    Premium Strategic management Virgin Group Marketing

    • 387 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    The Virgin Group

    • 411 Words
    • 2 Pages

    Sam Yates-Smith Student ID: 000292201 CASE STUDY 6 THE VIRGIN GROUP 1. The corporate rationale of the Virgin group is to re-ignite static industries‚ with fresh ideas and developments‚ thus offering the consumer differentiation. Diversification is an extremely important attribute of Virgins rationale. Their SBU’s improve Virgin’s scope and therefore its existing markets and products. Virgin uses the ideology of ‘the corporate parent’ to add structure and guidance to its various business units

    Premium Virgin Group Strategic management Sociology

    • 411 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Virgin Group

    • 7848 Words
    • 32 Pages

    EDEXEL Level 4 Tutor: Louise Penketh Manchester College 22/4/2010 By Guitola Tiny Contents Introduction 4 Introduction to Virgin Group 4 Strategy Formulation 5 Virgin Group Smart 6 Stakeholder Map 6 Virgin Group PESTLE 8 Political 9 Technological 9 Environmental 10 Virgin Group Porter’s 5-forces 11 Porter’s 5-forces analysis (Michael Porter (1947)) 11 The Treat of Entry 11 Governmental policies 12 Differentiation 12 Switching cost

    Premium Virgin Group

    • 7848 Words
    • 32 Pages
    Good Essays
  • Good Essays

    Virgin Group

    • 813 Words
    • 4 Pages

    Which future for Virgin? Diversification is often seen as the last evolution for a company. However‚ there are ways and options to adapt your strategy after you diversify in order to make it more efficient to this new change. Virgin is‚ as we’ve seen in the previous parts‚ a well-diversified company. There are usually 4 paths a diversified company could use after it diversified‚ and we can use them to analyse the potential future of Virgin. 1 Broaden the diversification base Virgin’s

    Premium Virgin Group Richard Branson

    • 813 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Virgin Group

    • 3672 Words
    • 15 Pages

    Changes in the Virgin Group These assignments discuss the organisational changes that the Virgin Group has been during the last few years‚ and how they are adapting to the changes in the operating environment. This will be in the context of the employees’ perception of the changes‚ and how the Virgin Group can lower their resistance to change. This is a natural feeling from employees‚ when faced with uncertainty‚ and this needs to be managed. The assignment focuses on the Virgin Group airline operation

    Premium Virgin Group Management Richard Branson

    • 3672 Words
    • 15 Pages
    Powerful Essays
  • Powerful Essays

    Virgin Group

    • 5225 Words
    • 21 Pages

    REPORT ON VIRGIN GROUP . Submitted By: - SHANTANU SHARMA JYOTSNA SAIGAL NIKITA NARANG. RUHAAN PARVEZ. SUROJIT DAS. STUTI GARG. Submitted By: - SHANTANU SHARMA JYOTSNA SAIGAL NIKITA NARANG. RUHAAN PARVEZ. SUROJIT DAS.

    Premium Richard Branson Virgin Group

    • 5225 Words
    • 21 Pages
    Powerful Essays
  • Satisfactory Essays

    Virgin Group

    • 357 Words
    • 2 Pages

    Virgin Group Management System Virgin Group is a British multinational branded venture capital conglomerate company founded by business tycoon Richard Branson. Its core business areas are travel‚ entertainment and lifestyle and it consists of more than 400 companies worldwide. I am interested in entrepreneurship and I would like to disassemble the basic rules of Virgin Group management system. Analyze how the managers work and how do they keep profitable such a big company‚ and regulate all processes

    Free Scientific method Quantitative research

    • 357 Words
    • 2 Pages
    Satisfactory Essays
  • Best Essays

    Brand and Virgin Group

    • 2822 Words
    • 12 Pages

    1. Introduction Virgin Group is the use of Virgin as a brand name and a number of enterprises Group; it is one of the UK’s largest private companies that founded by famous British businessman Richard Branson. The Group business start with music business‚ now it develops includes tourism‚ aviation‚ and entertainment and so on. Richard Branson holds the control power over the brand Virgin‚ but its subordinate institutions are different and complicated. Each of the virgin group company is independent

    Premium Virgin Group Richard Branson Virgin Atlantic Airways

    • 2822 Words
    • 12 Pages
    Best Essays
  • Good Essays

    DIVERSIFICATION The Virgin Group covers a wide range of industries But keeping the brand name in all of them is not a good strategy. This is because the brand Virgin originally stood for a particular set of products/services with its own brand image. But when it affixed it to every possible product/service that wasn’t necessarily related to the original product/service‚ it lost its value. The brand lost its brand image that it cannot deliver one particular message to its consumers as the products/services

    Premium Brand Branding Brand management

    • 669 Words
    • 3 Pages
    Good Essays
Previous
Page 1 2 3 4 5 6 7 8 9 50