IBMS216FM Case name : eBay Group members : Jeroen Dorst (0849963) Chun-Hou Ip (0850229) Fritzgerald Koeiman (0837237) Martijn Roos (0812417) Discussion questions 1. What are the ethical responsibilities of an organisation such as eBay? The ethical responsibilities of an organisation such as eBay are different from those of an organisation that directly sells their services or products to another organisation or individual. Organisations like eBay are merely a platform
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eBay Business Chapter 1 Introduction To eBay T he goal of this book is to teach you how to build a profitable business selling on eBay—and the most important word in this sentence is “profitable.” Making sales on eBay is simple‚ and you can learn how to do that by just browsing the site. But if you’re serious about your business‚ then the point of selling on eBay is to make a profit. Before we get into the nuts and bolts of successful eBay selling‚ let’s take a look at how this opportunity
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successful internetbased company‚ eBay History of eBay eBay started life out as Auctionweb‚ founded by Pierre Omidyar Brainstorming amongst friends resulted in the overall idea By 1997 maintained its impressive growth but it needed additional funding Benchmark provided said funding‚ and more importantly‚ leadership Ms. Whitman was installed as CEO and Mr. Swette as COO First move was to issue an IPO How does it work? eBay provides listings and listings support
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eBay The dominant online trading platform‚ eBay‚ is having a difficult time expanding into the Asian markets‚ especially in China. Despite eBay’s previous failure to penetrate the Chinese market‚ the company needs to develop an effective strategy to compete in China’s markets against existing local competitors. The company eBay was found in 1995 and since then they have had much growth and success over the years. They became the dominant player in the online auction house industry through their
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Vision As there is no vision stated in the case‚ hence we come out with a new vision for ebay as follows. EbayVision statement : “ To become the world’s leading e-commerce franchise in the world” In our opinion‚ the vision statement above is very clear that Ebay wants to be a leader in e-commerce world. Mission The Original Mission Statement: “We intend to continue to work toward our mission of creating the world’s leading ecommerce franchise by investing in our core Marketplaces
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1. Why has eBay succeeded as an online auction marketplace while so many others have failed? eBay’s success truly created a pricing revolution by allowing buyers to determine what they would pay for an item; the result pleases both sides because customers gain control and receive the best possible
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I. Executive Summary eBay Inc. is an American multinational internet person-to-person corporation that manages eBay.com which an online auction and a shopping website. It was founded by Pierre Omidyar in September1995. eBay’s major competitors are Amazon.com‚ Yahoo Auctions‚ and uBid. We‚ the case analysts‚ analyzed what are the situations of the company internally and externally. We used Competitive Profile Matrix‚ SWOT Analysis‚ and we compared eBay.com to Amazon.com (closest competitor) using
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| |EBAY MEDIA ( EBAY INC) | |[pic] | |Financial analysis statement for the year ended
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Running head: CASE STUDY ANALYSIS Case Study Analysis eBay: In a League of Its Own EBay is the leader of the online auction industry‚ and was unchallenged for quite some time. The eBay company became the leader in the online auction industry by not only allowing everyday consumers to purchase and sell items‚ but it also allowed big companies to clear up their stock to bargain shoppers. EBay has become a serious competitor in the traditional e-tail environment with the less competitive
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eBay: Expanding into Asia John Kozloski BUSN412 Business Policy June 16‚ 2011 Case Analysis eBay: Expanding into Asia Company: eBay: Expanding into Asia Industry: Online Auction Industry Company Website: (www.ebay.com) COMPANY BACKGROUND: The founder of the online auction site “eBay” is a computer programmer Pierre Omidyar in San Jose‚ California‚ established on September 3‚ 1995. The primary function of eBay is online auctions and uses to reach a wide range of individuals all over
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