P2 It is important that McDonalds Corporation makes sure that any of their widely attractive and competitive marketing activities are produced within the constraints of the law. Consumer protection involves defending consumers by giving them a way to get reparations for damage cause because of faulty products. Therefore‚ McDonalds should keep up with changes in the law and landmark rulings to make sure any marketing in which they are developing won’t be illegal. Sales of Goods Act 1979 This
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Social/Cultural Psychology Throughout the textbook‚ we have learned and discussed the four different perspectives of psychological science: Biological Psychology‚ Behavioral Psychology‚ Cognitive Psychology‚ and Social/Cultural Psychology. Carole Wade‚ Carol Tarvis‚ and Maryanne Garry explain in our textbook‚ Psychology (2014)‚ that through these four perspectives‚ one can see the different methods and theories of learning about how and why individuals act and think the way they do and how they
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Task 2 (This task addresses P2) P2: Explain how different market research methods have been used to make a marketing decision within a selected situation or business As you have created a clear overview of the main types of research methods‚ you should explain how these research methods are being used to make a marketing decision. Specify your answers to an existing organisation. Your answer must show how different types of marketing research would be helpful in identifying whether there would
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P2-Provide a concise historical account covering the 19th‚20th and 21st centuries‚ describing the origins of public health in the UK and showing your knowledge of key people‚ reports/papers and laws. 19TH Century: John Snow (1813-1858) John Snow was the ‘Founding Father’ of public health. He succeeded Edwin Chadwick in his role in public health administration. He is also considered one of the founders of modern epidemiology for his work in identifying the source of a cholera outbreak in 1854
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Psychological perspectives of smoking This essay will consider how each of the 5 psychological perspectives explain smoking. I will cover the psychodynamic‚ the behaviouristic‚ the biological‚ the cognitive and the humanistic approach. Psychodynamic approach The psychodynamic approach views behaviour in terms of past childhood experiences‚ and the influence of unconscious processes. There are five psychosexual stages in Freud’s theory‚ the first being the oral stage during which the infant
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P2-Explain the implications for the business and stakeholders of a business operating ethically. In this P2 task‚ I will be explaining the implications that Primark’s unethical practice has on itself and on its individual stakeholders. I will start of by introducing Primark’s 7 main stakeholders are and I will also explain how each of these stakeholders is affective by Primark unethical activities. I will now discuss how these stakeholders are affected positively or negatively by Primark’s unethical
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P2) For this task I will start of by explaining the difference between capital income and revenue income and the difference between capital expenditure and revenue expenditure. I will then have a short table which will state what would go inside both capitals and revenues. Firstly I am going to talk about what capital income is. Capital income is usually the money which is used to invest by the owner of the business from there start-up cost. An example of capital income would be sales of shares
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TASK 2: Stakeholder is a person or a group who are inquisitive and focused on business. It could be anyone such as an individual‚ bank‚ customer‚ and employee. They also include owners who are focused on how much money the business makes. P2: Marks and Spencer‚ Emaar: The main stake holders for Marks and Spencer are the owners‚ banks‚ suppliers and the customers. The stakeholders for Emaar are the suppliers‚ government‚ trade unions and the owners. The owner are people who own the business and
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An overview of six psychological perspectives Psychodynamic perspective Sigmund Freud (1856-1939) developed a theory of the human mind that emphasised the interaction of biological drives with the social environment. Freud’s theory emphasises the power of early experience to influence the adult personality. Freud’s theories are called Psychodynamic theories. Psychodynamic refers to the broad theoretical model for explaining mental functioning. ‘Psycho’ means mind or spirit and ‘dynamic’ means
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P2 – Description of the Limitations and Constraints of Marketing Activities Introduction When marketing their products on the market businesses have to be careful‚ they must ensure that they are following all of the laws and regulations which have been set up by various governments so that their marketing activities are not stopped. In this report I will describe some of the limitations and constraints which have been put on marketing activities by various authorities. Consumer Law All businesses
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