Matrix (Boston consulting Group): The Boston consulting group a leading management consulting firm develops and popularized the growth share matrix as shown in figure. BCG MATRIX of Unilever Pvt. Ltd: According to the Unilever Pvt. Ltd‚ the relative market share and market growth rates of different products of unilever are given below:- Name Relative Market Share Market Growth Rate Brooke bond supreme 41% 45.03% Knorr noodle 51% 29% Lux 21% 29.15% Surf Excel 23% 27.37% Lifebuoy shampoo 15%
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development requires new consumers and new partners in new market environment. Of course‚ Unilever also need to make an effort to understand culture differences in India so that company can make a success in new market. Next‚ the report continue to analysis India’s market by focus on India’s language‚ religion‚ and ethical traditions. There is no doubt that language can have an important influence on the Unilever to expand new market in India. It is well know that Hindi is a standard official language
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Aman Jain and Shilpa Mehta 85 Mobile Devices and Social Networking Security Solution Aman Jain and Shilpa Mehta Abstract: Nowadays almost everyone is using smart phones. They are becoming an essential tool in human being’s everyday life. They are not only used for mere communication such as calling or sending text messages; however‚ they are also used in applications such as for accessing internet‚ receiving and sending emails and storing documents. As a result of this‚ not only phone numbers
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Application of Mobile Device Technology in Baccalaureate Nursing Education: Implementing and Evaluation of Advanced Solutions to Enhance Decision Making Joan Perl Developing a successful educational tool to maintain clinical decision support is contingent upon overcoming faculty concerns prior to system development and implementation. Specifically‚ incorporation of necessary faculty training to address issues to increase faculty knowledge and skills‚ and encouraging integration of information
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wide-ranging restructuring of operations and businesses. This move received a mixed reaction from the analysts and observers‚ as many questioned the huge organization’s ability to carry out the divestment successfully. (ICMR‚ 2004) To accomplish the PGS Unilever focused on: • Change the present organizational structure • Concentrate on leading brands • Sustain these principal brands with well-organized research and development and focused marketing plan • Downsize the supply chain
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Inc. that it might spin off its Mobile Devices division followed years of declining market share in the mobile phone industry. After the wild success of the company’s “RAZR” mobile phone in 2004-06‚ Motorola failed to retain market share as Apple’s iPhone claimed “must-have” status and traditional mobile phones became increasingly commoditized. Even with the Mobile Devices division’s recent poor performance‚ it is something of a shock to learn that the mobile phone industry’s first mover is planning
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29 10.5.1 THE INITIAL MAGNUM LAUNCH 29 CHAPTER 11: SALES PERFORMANCE 31 11.1 SELLING POLICIES AND PRACTISES 31 11.2 SALES SEASONALITY 31 LEVER BROTHERS PAKISTAN They are the largest consumers Products Company in Pakistan; and belong to Unilever group of companies‚ which makes up one of the largest global companies in the world. LBPA was incorporated in Pakistan
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Advantages and Disadvantages of Using Mobile Phones in Classrooms Posted on Monday‚ March 05‚ 2012 Technology has changed almost everything. With the Internet and our mobile devices‚ everyone is now connected. Cell phones have become a necessity‚ more than just a luxury. And today‚ there is a very long standing debate about the use of mobile phones in the classroom.< /p> This argument was brought about by the thin line between the advantages and disadvantages of fast connectivity
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Building a Secure Organization John Mallery BKD‚ LLP Chapter 1 It seems logical that any business‚ whether a commercial enterprise or a not-for-profit business‚ would understand that building a secure organization is important to longterm success. When a business implements and maintains a strong security posture‚ it can take advantage of numerous benefits. An organization that can demonstrate an infrastructure protected by robust security mechanisms can potentially see a reduction in
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A SECURE INTRUSION DETECTION SYSTEM AGAINST DDOS ATTACK IN WIRELESS MOBILE AD-HOC NETWORK ABSTRACT: Wireless Mobile ad-hoc network (MANET) is an emerging technology and have great strength to be applied in critical situations like battlefields and commercial applications such as building‚ traffic surveillance‚ MANET is infrastructure less‚ with no any centralized controller exist and also each node contain routing capability‚ Each device in a MANET is independently free to move in any direction
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