electronics such as mobile phones. SUN PACKAGING COMPANY: Sun Packaging Company LLC was established in 1998. The company is the first Flexible Packaging Company in the Sultanate of Oman. Today the company is renowned in the Middle East for its high quality Rotogravure printing in both line and half tones. The company’s production facility is located in Rusayl Industrial Estate in Muscat‚ Sultanate of Oman and employs over 130 people. Sun Packaging Company has been consistently performing over
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Influence of Packaging on Base of the Pyramid consumers with reference to FMCG industry in India Abstract Marketers increasingly face challenges in trying to understand the decision-making processes and behaviours of those consumers located at the Bottom of the Pyramid (BOP). It has been proven that 73% of fast-moving consumer goods (FMCG) purchases are made at the point-of sale‚ and product packaging has been found to play a strategic role in seven of the
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2011. 2. Schiffman‚ Leon G.‚ Leslie Lazar Kanuk‚ Joseph Wisenblit. Consumer Behavior. New York: Prentice Hall‚ 2009. 3. Deng‚ Xiaoyan‚ “Consumer response to visual aspects of Packaging and Product design.” http://repository.upenn.edu/dissertations/AAI3363279/ (accessed May 2012). 4. Orht‚ Ulrich R.‚ Keven Malkewitz‚ “Packaging Design As Resource For The Construction Of Brand Identity.” http://academyofwinebusiness.com/wpcontent/uploads/2010/05/(accessed May2012).
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that set up and merchandise retail displays. Soft and silky shaving gel was introduced in the spring of 1991. The product was viewed as a logical extension of the company’s soft and silky brand of hand and body lotions and required few changes in packaging and manufacturing. The unique dimension of the introduction was that soft and silky shaving gel was positioned as a high quality women’s shaving gel. The positioning strategy was successful in differentiating soft and silky shaving gel from existing
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Your Global Partner for Innovative Flexible Packaging Solutions Overview Global Presence Integration Assets Infrastructure Sustainability Innovation Business Uflex – A Snapshot : In business since 1985. Largest & Fastest Growing Flexible Packaging Co. in the Region. Only Integrated & Diversified Flexible Packaging Co. A Billion Dollar Global Indian MNC. Export to over 100 countries. (Sales Revenue – US$ 450 million) Employee Strength: 4‚500 + An ISO 9001‚14001
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There is nothing wrong with plastic as a material. Man has simply not put the plastic to the right use/ or using it without taking proper care of other related norms of usage. Now a days plastic is our favorite shopping basket‚ for example‚ the packaging of milk delivered to our doorsteps everyday‚ the edible oil‚ salt atta in our daily life‚ mineral water‚ which is our travel component. Plastics have changed life styles & conveniences in home cutting across every strata of society - from refrigerators
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Plastic This is the most common packaging material and‚ at the same time‚ one of the most difficult to dispose of. The factors common to all plastics are that they are light‚ strong cheap to manufacture. It is for these reasons that they are used so much‚ as an alternative to cardboard glass packaging materials. Almost 10% of our rubbish consists of different types of plastic. They are a problem in landfills as they are bulky‚ they contaminate degrade slowly. Separated the rest of the waste
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Bayonne Case Analysis Student Name Course/Professor Date Bayonne Case Analysis Executive Summary This project has examined Bayonne Packaging Inc (Bayonne) and its operations in the packaging industry. Bayonne generates revenues of some $43 million annually but has been experiencing severe production bottlenecks‚ quality issues and client delivery problems. The analysis indicates that some of Bayonne’s core clients have been lost over the years due to technological influences in
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ANNUAL FINANCIAL PROJECTIONS OF SUN PACKAGING INTRODUCTION: Finance is one of the major elements that activate the overall growth of the economy. Finance is the life blood of economic activity .A well-knit financial system directly contributes to the growth of the economy. An efficient financial system calls for the efficient performance of institution‚ financial instruments and financial markets. Finance which acts as the lifeblood in the modern business types is one of the most
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Regulatory issues/agencies All cosmetic products marketed in the USA must comply with the Federal Food‚ Drug and Cosmetic Act (FD&C Act)‚ the Fair Packaging and Labeling Act (FPLA) and the Food and Drug Administration (FDA). Adulterated or misbranded cosmetics cannot be distributed according to the FD&C Act (Cosmetic Handbook‚ 1992). Manufacturers are not required to test their products for safety though the FDA strongly encourages safety tests. If a claim cannot be adequately substantiated‚ the
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