and reduces brake wear. Hybrid electric vehicles Hybrid electric vehicles (HEVs) are powered by a combination of electricity and either petrol or diesel. The electricity is used only as an intermediate energy storage medium to improve the overall efficiency of the vehicle. They therefore DO NOT need to be plugged in to recharge the battery. This cuts down on the amount of fuel needed‚ producing fewer emissions and lowering overall fuel costs. As with BEVs‚ most hybrids also use ‘regenerative braking’
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high-tech hybrids — cars that combine the power of a gas engine with an electric motor to reduce fuel consumption and emissions — may seem like something only an environmentalist or an engineer could get revved up about. The fact is‚ however‚ that a new generation of hybrid cars and trucks due to go on sale within the next 12 months offer a number of very practical advantages for families‚ from saving money to helping save the planet. Many experts are predicting 2004 will be the year that hybrids turn
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According to the article the Toyota was already well into a $40 million campaign targeting a different set of consumers‚ but the majority wanted greater fuel efficiency and something that would not contaminate our environment. Then Toyota came out with the idea of the Prius‚ thanks to this car‚ the company generated a profit over the 100% rise in sales. Firstly‚ the company has spent a lot of money on the re-launch of the new and improved Prius model which is over 40 million dollars. The four ‘Ps’
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Company Overview Toyota Motor Corporation is a diversified corporation that sells its automobiles in approximately 200 nations and regions worldwide‚ focused primarily in Japan‚ North America‚ Europe‚ and Asia. Toyota estimates that it employs close to 1 million individuals worldwide‚ including dealers. Meanwhile‚ Toyota is growing‚ as is evident in the 13% increase in revenues from 2005 to 2006 to a level of roughly 180 billion dollars. Net profit for Toyota Motor Corporation increased 17%
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Hybrid Cars Jose Ayon Specific Purpose - To inform my audience about hybrid vehicles. Central Idea - Hybrid car history and different platforms of hybrid vehicles. Introduction I. A hybrid car is a vehicle with more than one power source such as a small internal combustion engine and an electric motor. II. Most hybrids only use gasoline when needed. The electric motor‚ powered by a stack of rechargeable batteries‚ is the primary workhorse for propulsion under low-speed driving. III. When
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Seventy four years since its founding‚ Toyota Motor is almost at the pinnacle of the global auto industry‚ having overtaken Ford Motor and General Motors in vehicle sales. Toyota was established in 1937 in Japan. Toyota has grown from being a small Japanese carmaker in the 1960s to the biggest carmaker in 2007‚ outranking General Motors. The founding principles for this success were embodies by the “Toyota Way” – a respect for learning‚ truth‚ trust‚ team-work‚ challenge and continuous improvement
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Chapter 1 Introduction to Market Research Learning Objectives After reading this chapter‚ you should understand: – What market and marketing research are and how they differ. – How practitioner and academic market(ing) research differ and where they are similar. – When market research should be conducted. – Who provides market research and the importance of the market research industry. Keywords Full service and limited service providers Á Market and marketing research Á Syndicated data Introduction
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Company Background INTRODUCTION Toyota is one of the world’s best-known and most successful businesses‚ building cars and trucks in 27 countries for sale in more than 170 markets around the globe. Worldwide production was 9.5 million (8.5 million for Toyota and Lexus brand vehicles) in 2007‚ placing Toyota Motor Corporation (TMC) firmly among the world’s leading vehicle manufacturers. This result keeps it on course to achieve its ambition of becoming the world number one by the end of the decade
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John Tso Professor: Matthew Ryckebusch Navitas 101 Assignment #3 Word count: 925 The Benefits of Hybrid Cars There was once a time when you could turn on the news and not hear about the terrible state of the environment or the impending doom that is global warming. That time has become part of the past. The standard automobile can be blamed for a large portion of the conflict. Today’s large gasoline engines spew harmful emissions into the air every time we drive. Of course as a result‚ the
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Introduction The Toyota Motor Company Limited was established in 1937 by Kiichiro Toyoda. Kiichiro’s father was Sakichi Toyoda who established the Toyoda Automatic Loom Works. Initial capital for development and test building first automobiles was received by selling the patent rights of one of Sakichi Toyoda’s machines to Platt brothers from United Kingdom. In the history of the Toyota Motors was only one strike in 1950. However this strike brought together the managers and labour to have principles
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