CORPORATE SOCIAL RESPONSIBILITY The term social responsibility means different things to different people. Generally‚ corporate social responsibility is the obligation to take action that protects and improves the welfare of society as whole as well as organizational interests. According to the concept of corporate social responsibility‚ a manager must strive to achieve both organizational and societal goals. Current perspectives regarding the fundamentals of social responsibility of businesses
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Jaime Nightingale Social and Ethical Responsibilities of Apple and Nike Corporate Responsibility Acts In the corporate world‚ companies must act responsibly in ways that go beyond the general goal of making money. Social and Ethical responsibility has grown from years before and has became a priority to growing companies in America. Meaning that the company must follow general rules such as consider broad impacts of their decisions and who they’re going to offend and that the corporation must
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Research paper CORPORATE SOCIAL RESPONSIBILITY/PHILANTROPY A CASE STUDY OF KENYA AIRWAYS Presented to DR. MAGETO By CHRISTOPHER TARUS 09-0478 Date 07TH APRIL 2010 Table of contents Introduction............................................................................................................ 3 Corporate Social responsibility................................................................................4 Good citizenry..............................
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CHAPTER ONE 1.0 Introduction This chapter will point out the basic information on the effect of social responsibility on organizational performance. That will include stating the problem‚ giving the background information‚ general objectives‚ significance of this research study and the limitations of the study. 1.1 Background Information Consideration of the social‚ economic and political context demonstrates how CSR forms part of a wider strategic direction being taken internationally with regard
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Business & Economics Research – June 2012 Volume 10‚ Number 6 Brand-Consumer Relationship And Corporate Social Responsibility: Myth Or Reality & Do Consumers Really Care? Elias G. Rizkallah‚ Ph.D.‚ La Sierra University‚ USA ABSTRACT Companies are claiming that they are being challenged to maintain profitability and behave in socially responsible ways. The question is how much “the social responsibility” is a real pressure. Do consumers really know what the companies‚ producing their
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Corporate Social Responsibility This essay will be based on corporate social responsibility (CSR). It should allow the reader to understand what CSR is‚ the importance of CSR and how it would influence customer activities. Themes that would be included in this essay will be the background of corporate social responsibility‚ history and the development of corporate social responsibility. The key concepts will also be explained and the different stakeholders which will be linked to corporate social
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Corporate Social Responsibility CSR is a win- win opportunity for companies‚ financial investors and society at large * Corporate Social Responsibility * “CSR is about how companies manage the business processes to produce an overall positive impact on society.” Business has a responsibility to give it back to society * Corporate Social Responsibility Corporate social responsibility (CSR): * An obligation‚ beyond that required by the law and economics‚ for a firm to pursue
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it protects companies against the influences of climate change and helps the organization become more energy-efficient. In 2009‚ Maybank was the first and only Malaysian financial institution whose takes part in the Carbon Disclosure Project (CDP)’s questionnaire. Also‚ to contribute a better corporation’s global effort Maybank had take part in CDP for the past three years to decrease GHG emissions. In 2011‚ Maybank completed the CDP questionnaire. Maybank has applied a selection of actions to
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Dead Man’s Shoes – Essay The short story “Dead Man’s Shoes” (1998) by David Evans is an astonishing view into the life of a rural village in South Africa after the fall of apartheid‚ and of the different attitudes flourishing in the community. The story depicts the life of a rich widow‚ Anne Bezuidenhout‚ who lives alone on an enormous farm with only her black workers to help her. She has many offers of marriage‚ all with something to offer her‚ but she ends up surprising everyone with her choice
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Corporate Social Responsibility Corporate social responsibility is an obligation beyond the law requirements‚ for a company to pursue goals that are beneficial to the society in one way or other. It also refers to the commitment and dedication of a firm to contribute to the society’s economic development for the betterment of the community. Definition According to Kotler et al (2005‚ pp.3)‚ “Corporate social responsibility is a commitment to improve community
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