Air Canada and WestJet Operations Management Case September 25‚ 2010 Presented by: Air Canada For an airline‚ what are the advantages of having new modern planes? What are the disadvantages? One advantage of having modern planes is that the new technology can result in subsequent cost savings due to better fuel efficiency‚ faster response times and ease of automated processes. Fuel is the greatest cost for airlines. A further advantage in line with technology is
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WestJet Airlines is a Calgary-based discount airline founded in 1996. Starting with only three aircrafts in 1996‚ the company is now “Canada’s leading high-value low-fare airline.” The management of WestJet Airlines assumes that the success of the business is anchored in the culture of the corporation and the welcoming service provided to its customers. Beddoe‚ the president and the CEO of WestJet‚ is proud of the airlines performance and the customer service it offers. He believes that the corporate
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Implications of the Recommended Strategy 5. IBM recommended that WestJet establish a project management office (PMO)‚ but Smith put the recommendation on hold because she “believed that overlaying a PMO on what might turn out to be an IT operation in need of reorganization was not a prudent step.” Why might Smith have concluded that a PMO would not have been as effective in addressing WestJet’s IT issues as the BU-CIO structure? Given that the establishment of a project management office (PMO)
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Summary i Table of Contents 1 About WestJet 1 Market Share 2 Domestic 2 International 3 Market Position and SWOT Analysis 5 WestJet Key Financial Ratios 7 Accounting‚ Finance‚ Legal and Environmental Issues 8 Shareholders and Company Ownership 8 Accounting Policy and Internal Control 9 Legal 9 Environmental 11 Investor Recommendations 12 Bibliography 13 THE COMPANY AND ITS POSITION IN THE MARKET Competitive Landscape Markets where WestJet competes: • Airlines • Consumer Services
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Westjet Company’s Business Plan By 2016‚ WestJet aims to be one of the five most successful international airlines in the world‚ based on profitability. WestJet plans to expand business globally at a rapid pace and grow company’s presence all around the world. WestJet plans to retain its existing customers while attracting new customers to build on its strong domestic market position by providing excellent‚ high quality services on an international scale. WestJet wants to be the airline
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Case analysis “WestJet” Introduction. WestJet was established in 1996 in Western Canada. Clive Beddoe‚ Don Bell‚ Mark Hill and Tim Morgan‚ the founders of the company‚ aimed to provide their customers low-cost air travel. Company is based Cangary‚AB‚ and it has its secondary hub in Toronto Pearson International Airport. WestJet operates the most modern and fuel-efficient Boeing 737 aircrafts. WestJet is one of the most profitable airlines in North America. All employees shared in company profits
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a SWOT analysis for a WestJet Airlines Ltd. “SWOT is an acronym describing an organization’s appraisal of its internal Strengths and Weaknesses and its external Opportunities and Threats.” These factors will determine the success or failure of any company. This WestJet SWOT analysis is done at the level of the entire organization and is a useful tool for understanding‚ decision-making and achieving company’s corporate goals and objectives. Based in Calgary‚ Alberta WestJet was founded in 1996 by
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companies from the great ones. As WestJet continues its goal of becoming a low fare international airline‚ it will face numerous obstacles. The problem addressed here deals with the people aspect. How can WestJet maintain its current people culture as the company expands? How can WestJet instill the culture into its new people? And how will WestJet meet the cultural differences in other markets? Answering these questions is essential to the future success of WestJet. Analysis In order for us to
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Solutions to Case Study Ans1: The competitive advantages that West Jet has are: ➢ Unique Corporate Culture: The main competitive advantage that WestJet had was their unique culture. Even the executives and pilots help the customer whenever necessary; encourage employees to share suggestions for improvement. They maintained the policy of Care for People. ➢ Low operating cost: They have low prices to attract more customers‚ who would otherwise take train or bus. ➢ No union
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and services: WestJet started its services in 1996 with just 3 aircrafts and landing rights to five destinations in Canada. By the end of 2011‚ WestJet had become one of the leading airlines in Canada‚ by providing services to a total of 76 destinations within continent North America. The airline currently offers scheduled services‚ international charter services and Trans-border services to the United States‚ the Caribbean‚ Mexico and Canada. As per the annual report of 2011‚ WestJet currently operates
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