appeals to cause customers’ cognition for the brand such as emotional appeals. (Vestergaard&Schroder‚ 1985) Therefore‚ excellent advertising campaigns will deeply strong the influence of product or brand in consumer’s mind. Finally‚ it can increase the sales of product and take the expected market share. In this essay‚ it will develop an advertising campaign for McDonald’s. In the first part‚ it will give a brief description of the McDonald’s and its products‚ target audience. The second part will
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NARRATIVE REPORT Happiness campaign is a campaign taken to share happiness anywhere and anytime to others. It is not just by giving them some sort of foods ‚ clothes and anything they need for but it’s the essence of the joy the laughter the smiles within their heart that gives them the true meaning of happiness. The only question is what makes them happy? Money‚ foods‚ shelter‚ gadgets‚ anything that suits their preference but are they really happy? Thus we quote that “a smile is a curve line that
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Small-Scale Industries in the Globalization Era: The case of Jordan Basem M. Lozi‚ Assistance Professor‚ Al-Balqa Applied University‚ basem_lozi@yahoo.com Abstract The research examines the role of SSI in the economic development of Jordan by showing the effects of the SSI on the unemployment rate‚ production‚ and sales. The research concludes with policy recommendations to ensure the sustained and competitive growth of small-scale industries in Jordan. The results of the study show that the growth
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The topic I have chosen for this assignment is the Conscription debate‚ 1916. The good point was how the Catholic Church opposed conscription as a reasonable concern for the welfare of their Church. This is depicted in my artwork in the top part of the eye‚ where two hands are pointing‚ representing a community. They represent the church and their desire for equality among all human beings‚ including soldiers and their families. I chose white for the background because it represents goodness in
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The Future of Nursing & The Campaign for Action The Future of Nursing & The Campaign for Action The health care industry is ever changing‚ requiring the practice of nursing to be continually transformed. Since nurses are in direct‚ constant contact with patients‚ we are in a position to facilitate change and it is our duty to be proactive in the processes that have a positive effect in our field. Likewise‚ it is imperative that nurses be actively involved in education in order to stay abreast
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Bragg pushed on with Buell and his army not far behind. After a bloody battle in Munfordville‚ Bragg would accept Union Officer John Wilder’s surrender. The Kentucky Campaign was well on its way and for the most part successful. Although Bragg was celebrating his win‚ he was grand need of logistical support and under no circumstances able to turn and confront Buell’s Army of the Ohio. Therefore‚ he rallied his army and pushed on to Bardstown to assembly with MG Smith and the newly formed Confederate
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The crusades a known as a series of military campaigns that took place during the medieval England that fought against the Muslims of the Middle East. During the year 1076 the Muslims had captured the most holy of holy places for Christians‚ city of Jerusalem. In the 900’s Byzantium had successfully seized religion in Syria‚ in the begging of the 1030 the Seljuk Turks had managed to take over land and power in Syria. These actions prevented the emperor of Byzantium‚ Alexis I had sent an assignment
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Small-Business Marketing Strategy Ricky Branch Strayer University BUS330 Prof. Beverly Williams 11 August 2012 Small-Business Marketing Strategy Marketing Strategy in a Small Business A small business is one that mainly has an independent ownership and operation. Its operation is organized for profit and has no dominant field. The number of employees in a small business depends on industry or rather its operation and standards size of its eligibility
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Book Review – The Murder of Biggie Smalls Introduction The Notorious B.I.G. - Christopher Wallace‚ born in 1972‚ spent the majority of his life in the Bed-Sty neighborhood in Brooklyn‚ New York. At the age of 12‚ he began selling drugs. He became a central figure in the east-coast hip-hop scene after he was discovered by Sean “Puffy” Combs‚ with his platinum-selling album Ready to Die in 1995. The gangster-life was brought to an end on March 9‚ 1997‚ where Biggie was killed in a drive-by shooting
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The Ad council AIDS campaign wasn’t successful launched the against AIDS campaign‚ low acceptance by the publicity due to promiscuity and mislead people to have casual sex and create thinking that use condom can be avoid risk with AIDS infection. Woman group felt the ads only emphasize responsibilities on woman but not on man and the men group suspected the credibility use of condoms may not able to prevent AIDS efficacy. Suggested Ad council to have another AIDS campaign to targeted group on
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