vn/20120328033133887P0C5/trung-nguyen-khanh-thanh-nha-may-ca-phe-hoa-tan-lon-nhat-chau-a.htm http://www.trungnguyen.com.vn/1685/bai-hoc-ve-xay-dung-thuong-hieu-tu-trung-nguyen---morgen-witzel-tap-chi-financial-times http://www.ftu2.com/forum/showthread.php?t=7425 http://www.trungnguyen.com.vn/2211/g7-cua-trung-nguyen-dan-dau-thi-truong-ca-phe-hoa-tan-3in1-viet-nam http://www.trungnguyen.com.vn/en/1655/the-world%E2%80%99s-most-special-coffee-an-interview-with-dang-le-nguyen-vu‚-ceo-of-trung-nguyen-corporation
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Table of Contents How has Trung Nguyen coffee company built/expanded in market? 2 Introduction 2 Internal environments 2 Management 2 Customers 4 Suppliers 4 External factors - PESTEL Analysis 5 Economic factors 5 Social/cultural factors 6 Legal constraints 6 Core competences 6 Clear and distinctive product 7 Difficult to copy 7 Competitive advantages 7 Product differentiation 7 Service differentiation 8 Quality 8 The global perspective 8 Some restriction of Trung Nguyen and Recommendation 10 Conclusion
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1213544 S 1213786 Module Tutor: Module Title: Ronald Ainsbury BUSINESS ENTERPRISE & INNOVATION Submission Date: December 17 ‚ 2012 Word Count: 3‚050 words (excluding references) 1 INNOVATION REPORT: TRUNG NGUYEN COFFEE CONTENTS I- INTRODUCTON II- INNOVATION SUCCESS OF TRUNG NGUYEN 1- The story of a family business 2- Innovation success III- ASSESSMENT OF INNOVATION MANAGEMENT 3 3 3 5 7 1- SPOTS Analysis 2- Porter’s Five Forces Analysis 3- Some possible solutions 7 9 15
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2. External Analysis: a. Macro-environment: Company’s macro - environment consist all relevant factors and influences outside the company’s boundaries. Economic‚ There are many economic factors affecting business activities of TrungNguyen‚ but basically there are several major factors by following: Economic growth–Viet Nam’s economic growth rate stood at 5.32% (Nhandan 2010). Per capita income – the average income per person claims to level of 1‚074 USD (Vietnaminvestnetwork 2009). Rate exchange
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I. EVN INFORMATION 1. The introduction * Name: - Full name: Vietnam Electricity Group. - International name: Vietnam Electricity. - Abbreviation: EVN. * Establishment: - Date: 10/10/1994. - Founder: Vietnam government. - Headquarts: 18 Tran Nguyen Hoan‚ Ly Thai To‚ Hoan Kiem‚ Ha Noi. * Logo: * Company: _ General Corporation of Electric: 5 corporations + Northern Power Corporation (EVN NPC) + Southern Power Corporation (EVN SPC) + Central Power Corporation (EVN CPC) + Power Corporation
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HISTORY OF TRUNG NGUYEN CORPORATION • 1996 - Establishment of Trung Nguyen Coffee Company Four young entrepreneurs with a vision of creating a famous coffee trademark‚established Trung Nguyen Coffee Company and introduced the authenticVietnamese coffee to the world.• 1998 - Bring New Inspiration Trung Nguyen’s slogan appeared in all the opulent streets of Saigon. People wereamazed with the new coffee lifestyle that Trung Nguyen introduced and werecaptivated by the rich‚ authentic Vietnamese
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Introduction Trung Nguyen is a famous Vietnamese brand of coffee established in 1996. The Corporation contains of many companies like Trung Nguyen Joint Stock Company‚ Trung Nguyen instant coffee Joint Stock Company‚ Trung Nguyen coffee Limited Company‚ Vietnam Global Gateway Joint Venture and so on. Their major industries are manufacturing‚ processing and trading of tea‚ coffee; franchising and distribution services‚ modern retail like G7 mart. Trung Nguyen is the first Vietnamese company who
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author is showing the readers that sister Cora does not particularly like Avla Jane’s mother. In my book the husbands of the community are supposed to take on multiple wives to have many children. Sister Cora is the first wife and Alva Jane’s mother is the fourth wife. MAny times throughout the story the author has shown the jealousy that takes place in the house between sister Cora and sister Sherrie. I also believe the author has used that quote to show that sister Cora doesn’t like Alva Jane either
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‘Sister Maude’ by Christina Rossetti Learning objectives: AO1: respond to texts critically and imaginatively‚ select and evaluate textual detail to illustrate and support interpretations. AO2: explain how language‚ structure and form contribute to writers’ presentation of ideas‚ themes and settings. Pre-reading Activity P A I R Let’s focus on the word ‘sister’. Think of any fairy tales‚ films‚ books‚ celebrities‚ sports women‚ pop groups‚ songs or television programmes where there
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[The following suggestions‚ on the relation and duties of a sister to her brother‚ are taken from a volume by the Author of this book‚ entitled‚ "Advice to Young Ladies on their Duties and Conduct in Life."] OLDER brothers are not usually as attentive to their younger sisters as the latter would feel to be agreeable. The little girls that were so long known as children‚ with the foibles‚ faults‚ and caprices of children‚ although now grown up into tall young ladies‚ who have left or are about leaving
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