THE SUCCESS OF INNOCENT DRINKS USING COMPETING VALUES FRAMEWORK AND PESTEL ANALYSIS. Innocent Drinks was started by three friends in 1999 that developed premium smoothies that contained 100% natural fruit with no water or added sugar. The aim was to provide people with quick ready-to-go and healthy food and drink options. The company is now one of the best-loved and fastest growing businesses in Britain. The highly successful Innocent Drinks sells $2 million smoothies per week across Europe‚ building
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businesses. The world has come a long way from the days those four models first took shape. As societal values change‚ existing viewpoints alter‚ models and definitions of management keep evolving. It has been argued that the models of rational goal and internal process still dominate modern organizational life or that there is now a hierarchy between those models. However‚ we use different frameworks to explore different management episodes across different contexts. Nowadays‚ companies do not operate
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In your own words‚ explain the concept of Competing Values Framework. How does application of this concept make a leader more effective? The competing value framework has two axes‚ the horizontal axes represents the range from internal organization in which the development and well being are emphasized to an external focus which emphasizes the well being of the organization as a whole. The vertical axes represents where decisions are made. The top half represents more flexibility
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There is four types of competing values framework‚ (1) clan‚ (2) adhocracy‚ (3) market‚ and (4) hierarchy (Kinicki & Williams‚ 2013‚ p. 229). These competing values framework is periodically used classifications or tools to explain types of organizational culture (Kinicki‚ 2013‚ slide 18). This was designed by people who were examining measures of companies use of organizational effectiveness (Kinicki‚ 2013‚ slide 18). Based off of reading the competing values framework‚ I believe Verizon’s current
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An Introduction to the Competing Values Framework by: Kim Cameron‚ PhD An Introduction to the Competing Values Framework / 11.11 L DE ONG VE -T LO E PM R (CLAN) INTERNAL Do things together The opposite kinds of tools or techniques‚ such as competitiveness‚ fast response‚ decisiveness‚ driving through barriers‚ or goal achievement‚ could be highlighted in the lower right quadrant. FLEXIBLE EXTERNAL INTERNAL INTERNAL COLLABORATE COMPETE (MARKET) S Do things fast PE HO RF RT OR - FOCUSED
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Assessment of Innocent Drinks Contents: 1. Introduction 1.1 Innocent Drinks – Company Overview 2. Macro Audit of Innocent Drinks 3. The Economic Impact – What can Innocent Drinks do to minimise this impact? 4. What could happen to Innocent Drinks if it did nothing about this economic issue? 5. Conclusion 6. Reference 7. Bibliography 1. Introduction The purpose of this report is to analyse the Macro-Environment of an organisation in the UK by identifying the top four factors of each PESTEL element
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Entfin II: Case Analysis – Innocent Drinks (9-805-031) Case Analysis: Innocent Drinks Entfin II: Case Analysis – Innocent Drinks (9-805-031) TABLE OF CONTENTS Table of contents ............................................................................................................. II 1 2 3 4 Background information about Innocent Drinks .....................................................1 Background information about the beverage industry ................................
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innocent smoothies: Europe’s favourite smoothie brand considers expanding into the Russian soft drinks market. Richard‚ Jon and Adam‚ the three co- founders of innocent were sitting in the board room at innocent’s headquarters Fruit Towers discussing the international expansion they could achieve thanks to the injection of cash from and global experience of the Coca Cola Company . With the goal of becoming the biggest small drinks company in the world‚ they are currently operating in 15 European
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l Pestal Analysis Framework The PESTEL framework categorises environmental influences into six main types: political‚ economic‚ social‚ technological‚ environmental legal Thus PESTEL provides a comprehensive list of influences on the possible success or failure of particular strategies. * Political Factors: For example‚ Government policies‚ taxation changes‚ foreign trade regulations‚ political risk in foreign markets‚ changes in trade blocks (EU).
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Innocent Drinks: seven strategy lessons from the setbacks of Europe’s biggest smoothie maker Innocent Innocent Innocent the collapse of its sales. Innocent is payin g for its failur e to innovate and differentiat e – and as a result its retail is down as much price as 30%-40% in many retail outlets. When the recession ends there is a dange it won’t be able r to get its prices back up again. sacrificing marg It is in to maintain volume – and the expensive ingre with dients found in smoothies
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