CHAPTER-1 INTRODUCTION 1.1 GENERAL INTRODUCTION Motivation has two meaning: expanding effort toward the accomplishment of an organizational goal‚ and the managerial process of getting workers to accomplice organizational goal. Motivation is one of the important contributor two performance and productivity. The most basic way to employee is give them a chance to satisfy needs. People tend to strive for satisfaction of need at one level only after satisfaction has been achieved at the previous
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Home » Directory » Management » Management Theory » Human Relations & Resources » McClelland‚ David Management Theory of David McClelland - Web Listings Information on David McClelland’s theories of business management‚ including articles‚ reports and McClelland’s original writings. Web Listings McClelland - Theory of Needs In his acquired-needs theory‚ David McClelland proposed that an individual’s specific ... High need for power - Management should provide power seekers the ..
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| |1. |What is Motivation? |1 | |2. |Motivational Elements |3 | |3. |Features of Motivation |5 | |4. |Needs of Motivation
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interesting how difficult it is for KFC and other restaurants in other segments of the industry to maintain market share control price because of the amount of competition and rivalry. The restaurants face competition within their segment and with the other segments in the industry. This‚ along with the NAFTA agreement‚ has given opportunity for industry leaders‚ including KFC‚ to expand more aggressively in Latin America. Threat of New Entrants This force is weak. KFC has economies of scale holding
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(1) Herzberg’s Motivation Theory John O’ Donnell “Frederick Herzberg an American psychologist was convinced that the way work was being organised in organisations was not promoting welfare or happiness for their employees. In his research in the 1950s and 60s he set out to understand employee satisfaction and the effect of attitude on motivation. In Pittsburgh USA in 1959 Herzberg and his research team surveyed two
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Introduction Motivation is a reason or set or reasons for engaging in a particular behavior‚ especially human behavior as studied in psychology and neuropsychology. The reasons may include basic needs (e.g.‚ food‚ water‚ shelter) or an object‚ goal‚ state of being‚ or ideal that is desirable‚ which may or may not be viewed as "positive‚" such as seeking a state of being in which pain is absent. The motivation for a behavior may also be attributed to less-apparent reasons such as altruism or morality
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Contemporary Theories of Motivation Motivation is a desire to attain a goal‚ combined with the energy to work towards that goal. It involves the biological‚ emotional‚ social and cognitive forces that stimulate a person’s behavior. In everyday usage‚ the term “motivation” is frequently used to describe why a person does something. “There are three major elements of motivation- intensity‚ direction and persistence” (Robbins & Judge‚ 2011-2012‚ p209).Intensity refers to how hard a person tries
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Motivation Theories and Its Application Introduction to Organization Behavior as a Discipline Motivation is one the various branches of a much wider applied science‚ that is‚ Organization Behavior. Therefore‚ before any further progress is made towards understanding Motivation and its application‚ a brief introduction to Organizational Behavior would be in place. Organizational Behavior is the study and application of knowledge about how people‚ individuals‚ and groups act in organizations
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reason is to influence‚ by changing or improving‚ their actions. Motivation is only one of the central issues in psychology. However‚ it is one of education as well. The importance of motivation in learning has long been established and certainly much has been written about it. However‚ we still seem to encounter a problem when it comes to knowing what motivation exactly is. As Drucker puts it‚ “We know nothing about motivation. All we can do is write about it.” Whatever is being aroused by the
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Actually there are people “above” us. These are people who judge us by our work and who wants us to make our work the best. To gain their goals‚ they have to motivate us. In recent years motivation of employees became very important issue discussed in many companies. Some of the companies rely on material motivation‚ such as money. Others prefer nonmaterial forms. There are also many firms and enterprises offering their employees combination of both. In all cases it is necessary for employer to know
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