The Persuaders covers their market research methods that helps them understand consumers‚ and how they can get us to buy into their product. It has many short case studies from different companies on how they are selling their product whether it is an airline or laundry detergent. The documentary even dives into marketing effects in politics. He discusses how politicians use these tools to get elected and stay in office. At first thought as I sat to watch this I was intrigued. I am indeed marketing
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Over the course of watching Digital Nation‚ a documentary written and produced by Frontline‚ I found myself considering the effects that the Internet has had on society since it’s boom in the early 2000’s. At least‚ I was considering it through the lens of those who do not identify as Digital Natives‚ like myself. I found the points regarding the effects that the Internet has had on the multiple aspects of life to be understandable when I considered things from a Digital Immigrant’s prospective.
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In this documentary‚ PBS uncovers the evolution of marketing. Marketing has moved from targeting large groups‚ to targeting individuals and smaller segments. With so many messages being transmitted through the media‚ the line between what is being absorbed and what is not has become blurred. Getting through the clutter is difficult. Every thing is done to break through the clutter. Therefore‚ marketers need to market to only those who really want to hear the message‚ and to get those people that
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There is currently controversy between the state and federal governments regarding the legalization of medicinal marijuana. On the federal level all use or possession of marijuana is illegal‚ but in California‚ laws have recently been passed at the state level that allows the herb to be grown and distributed for medicinal purposes only. In order to avoid constant battles between the two I feel that the final decision on legalizing marijuana should be left up to the state level authorities. If the
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TABLE 4.1: Comparison of Birla Frontline equity fund with market indicators (BSE200.) with the calculation of portfolio return & market return‚ Average fund & Index return‚ Standard deviation of fund & index return and Beta. NAV BSE200 Year Opening Closing Rp Rp^2 Opening Closing Rm Rm^2 2004 20.01 23.94 19.64 385.73 769.67 886.55 15.18 230.60 2005 24.46 33.94 38.75 1502.11 890.48 1186.23 33.21 1103.06 2006 33.98 50.13 47.52 2258.90 1188.78 1655.74 39.28 1542.96 2007 50.86 81.34 59.92 3591.51
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| Book Summary and Critique: The Hidden Persuaders Summary of THE HIDDEN PERSUADERS by Vance Packard 1. The Depth Approach. This book is about the large-scale -- and sometimes impressively successful -- efforts to use insights from psychiatry and the social sciences (and provided all too willingly by cooperative psychologists and social scientists) to channel our unthinking habits‚ our purchasing decisions‚ and our thought processes. The use of mass psychoanalysis to guide campaigns of
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world places like Germany and Japan required that everyone has insurance. In the videos‚ Sick Around the World and Sick Around America‚ Frontline examines the health care system in the United States and parts of the world such as‚ England‚ Japan‚ Germany‚ Taiwan‚ and Switzerland‚ for some responses about health care. In the video Sick Around the World‚ Frontline travel to Britain‚ Japan‚ Germany‚ Taiwan‚ and Switzerland to investigate their health care system. In Britain‚ there is no insurance
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Based on the documentary “Frontline: Living Old”‚ some of the scenes from the documentary that influences the living arrangements I would consider for my parents is when Ms. Paunescu cares for her mother‚ Maria‚ at her apartment. I would prefer my parents to live with me as well despite the health circumstances‚ because I know the needs of my parents‚ and I will be responsible for administering the proper medication for them. If‚ however‚ I am too busy to take care of my parents when I am at work
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Bradley did not receive a frontline command until early 1943 after Operation Torch. He had been given VIII Corps but instead was sent to North Africa to serve under George S. Patton. He became head of II Corps in April and directed them in the final battles of April and May. He then led his corps onto Sicily in July. In the approach to Battle of Normandy Bradley was chosen to command the substantial First United States Army First Army. During Operation Overlord he commanded three
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Summary: Frontline PBS Documentary on the real CSI In this video Correspondent LOWELL BERGMAN questions the scientific validity of forensic science. He also expresses that it is not as simple as it appears on television shows. Detective. Joanna Grivetti who is a crime scene investigator in Richmond‚ California explains that the real life CSI is getting dirty‚ smelling things you don’t want to smell‚ seeing things you don’t want to see and dealing with blood in order to collect evidence that may
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