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    Chapter 9 Achieving Operational Excellence and Customer Intimacy: Enterprise Applications Learning Objectives 1. 2. 3. 4. 5. How do enterprise systems help businesses achieve operational excellence? How do supply chain management systems coordinate planning‚ production‚ and logistics with suppliers? How do customer relationship management systems help firms achieve customer intimacy? What are the challenges posed by enterprise applications? How are enterprise applications used in platforms for

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    A – Supply Chain Strategy The supply chain strategy chosen for the power tool company is a long term partnering relationship with few suppliers. The long term vision of the company is to make quality products and constantly stay ahead of the competition with innovation. The best way to accomplish this strategic long term goal is to partner with key suppliers that operate using a strategy of long term thinking based on trust and transparency. Ray Kroc was one of the pioneers on forming partnerships

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    Understanding the Customer and Supply Chain Uncertainty To understand the customer‚ a company must identify the needs of the customer segment being served. Let us compare 7-Eleven Japan and a discounter such as Sam’s Club (a part ofWal-Mart). When customers go to 7-Eleven to purchase detergent‚ they go there for the convenience of a nearby store and are not necessarily looking for the lowest price. In contrast‚ a low price is very important to a customer going to Sam’s Club. This customer may be willing

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    Question #2-Define the supply chains for the following products from the first source of raw materials to the first customer. A) Big Mac‚ B) Gasoline‚ C) Automobile repair‚ D) A Text book. Supply chain‚ its management‚ performance measures and improvement approaches. As an extension of the systems point of view‚ the system dynamics inherent in the supply chain are illustrated and the coordination in the supply chain is emphasized. Five areas where measurement of supply chain performance should be

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    Supply Chain Process for the Electric Fans Riordan’s China plant operates as a decentralized unit of Riordan. It prepares its own forecast of electric fan sales throughout the world. It schedules production of these fans to meet the forecasted sales. The electric motors used in the fans are completely assembled units purchased from a local Chinese company. While this company attempts to maintain adequate quantities of electric motors in stock to meet all its order requirements‚ its on-time

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    seasons would have already gone by and the supplies manufactured would be out of season. The company would have also missed the two or three style seasons that have already gone by. The only way to resolve this issue is to reduce the lead time by 15 weeks to being only 3 weeks lead time. To the left is a chart of the flows of product‚ information‚ and financial settlements between Miliken‚ apparel shops design & manufacture apparel‚ department store chain headquarters & distribution centers‚ and

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    players‚ led to considerable demand for the company’s products. But to get the tenders from Ministry of Telecommunication‚ Government of India‚ a license fee was to be paid over a period of 15 years and the viability of telecom projects was also affected by the guidelines that required private operators to earmark at least 10% of their telephone lines for villages. The operating companies did not like the idea of having to pay for the maintenance of lines that might not be used most of the times

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    Supply Chain Assignment Maria Blum Supply Chain Management refers to the stages that involves the directly and indirectly processes that delivers a final product. It begins with a customer order; it is followed by procedures depending on the organisation and finishing with a final product. SCM consists of the materials‚ information and funds that will flow within the process in order to provide a lower cost and high degree final product to the customer/consumer. Supply Chain Management

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    ..the time your customer pays the invoice."(No Answer) 1. Which of the following is NOT a source of price? 2. CORRECT: "cash-to-cash" is defined as "the time from which you pay your supplier until..... 3. Full collaboration is the dynamic combination of 4. What are the steps in the CRM process? b. WIP inventories(No Answer) 1. Information Management 2. transportation rate 3. CORRECT: are associated with manufacturing 4. short run analysis. b. The logistics/supply chain network transformation

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    Corporation in 1984 which develop quickly expand market share of computer industry date back the early 1990’s‚ Michigan Technological University (2010). Dell website (2012) mentioned that the objective of Dell is to be global IT leader by building and inspiring IT solutions and services that give customers the power to do more. It also said that Dell offer laptops‚ desktops‚ monitors‚ printers‚ electronic‚ software7accessories and servers to various targeted customer group. 1.2 Market segaments targeted

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