PAPER FOR INTERNATIONAL MARKETING: ELECTRIC CARS BY TESLA MOTORS Submitted by: Bruks BM 236 THE TREND OF THE FUTURE: ELECTRIC CARS BY TESLA MOTORS I. SITUATIONAL ANALYSIS The concern for the environment has never been bigger than at the turn of the century. The growing acceptance of global warming‚ coupled with the growing green marketing galore gave impetus for the clamor for major auto companies to build a better and more affordable electric
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Nikola Tesla was a respected inventor that brought numerous inventions to the world which are still in use today. Telsa was born in July 10‚ 1856‚ in what is now Smiljan‚ Croatia. As as child he showed signs of intelligence in school where he would do complicated math problems in his mind which brought his teacher to the conclusion that Nikola was cheating. Then‚ Tesla came to America and worked here and there‚ but then work with Thomas Edison in 1882. Tesla created an easier and safer way to power
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Tesla Motor‚ Inc. possesses a variety of issues that impact their company’s potential to be successful. The current issues that are impacting Tesla Motor‚ Inc.’s ability to be successful is that they’re only creating electric sports car‚ the Tesla Roadster and Model S‚ their administrative system is unstable and their company is in major debt. The decisions and actions by the Managers that lead to the problems confronting the company is that their administrative system is unstable‚ which leads
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Nikola Tesla. Nikola Tesla‚ his life and inventions.with over 700 patents to his name‚ you can thank Tesla for so many inventions that industrialized world.Tesla’s discoveries of induction lighting in the late 1800s remains one of his most significant‚ as it was his principles of electromagnetic energy to start so many of his other creative development and remains to this day‚ the essential operating principle behind all and electroless induction lighting electronics. "alternating current". Tesla
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A Spark of Brilliance: The Edison and Tesla Rivalry Thomas Edison is commonly referred to as one of the greatest inventors in history‚ with 1‚300 patents‚ and work with direct current (DC) that still impacts society. Despite this‚ Nikola Tesla has impacted the world through his work with alternating current (AC)‚ which are used to supply power to homes‚ and his creation of the first hydroelectric power plant. Thomas Edison made a monumental impact with his alteration of the electric light bulb
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celebrations‚ Edison created his own fireworks. Thomas Edison was an inventor and businessman . He also invented the phonograph‚ the motion picture camera‚ along with the long lasting incandescent light bulb. In 1854‚ the Edison family‚ along with Thomas moved to Port Huron‚ Michigan. Edison received little formal education‚ and left school in 1859 to begin working on railroads. Thomas Edison‚ an inventor and businessman‚ stood for the direct current‚ which was standard in the U.S. The direct current was a
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Summer 2012 NEW YORK UNIVERSITY STRATEGIC MARKETING PLAN Strategic Marketing Plan Model S Premium Electric Car‚ Tesla Motors Inc August 20‚ 2012. New York University Author: Partha Mitra 2 Strategic Marketing Revision History Date Version Description Author 07/07/2012 1.0 Initial Draft – Purpose‚ company mission‚ company overview‚ industry analysis‚ Appendix Partha Mitra 14/07/2012 1.1 Added Competitor Analysis‚ SWOT Analysis‚ References
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INTERNATIONAL MARKETING CASE ANALYSIS SEMINAR : TESLA MOTORS INC. FREDERIC Jerry ABASSI Hafiz MBOUI Celjhussia WANG Xuxing INTRODUCTION : In 1827‚ the french mathematician and physician Jean-Baptiste Fourier come up with the notion of greenhouse. Therefore was introduced for the first time the notion of global warming. In 1967‚ whether 140 years later two scientists made the first global warming previsions: doubling of the carbon dioxide at the beginning of the twenty-first century
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A. Background Tesla Motors‚ Inc. is an American company that designs‚ manufactures and sells electric cars and electric vehicle power train components. Tesla Motors is a public company that trades on the NASDAQ stock exchange under the symbol TSLA. Tesla was founded in 2003 by Elon Musk‚ Martin Eberhard‚ Marc Tarpenning‚ JB Straubel‚ and Ian Wright. The headquarters of Tesla Motor located in Palo Alto‚ California‚ USA. Tesla has served in many countries‚ such as United States‚ Canada‚ Japan‚ Australia
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Tesla Motors in Singapore Chen Zhao | Eric Lim | Kshitij Gopal | Sidhanth Gopishetty Tesla Motors is an American automobile manufacturer specializing in designing‚ manufacturing and selling electric cars and electric vehicle power train components. Headquartered in Palo Alto‚ California‚ it was founded in 2003 by a group of Silicon Valley entrepreneurs led by Elon Musk (of PayPal and SpaceX fame). The stated goal of the company is to drive the world’s transition to electric mobility by offering
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