A core competency is a concept in management theory originally advocated by C. K. Prahalad‚ and Gary Hamel‚ two business book writers. In their view a core competency is a specific factor that a business sees as being central to the way it‚ or its employees‚ works. It fulfills three key criteria: 1. It is not easy for competitors to imitate. 2. It can be re-used widely for many products and markets. 3. It must contribute to the end consumer’s experienced benefits. The importance of the
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Balance sheet- a picture of what a business "owns‚ owes‚ and is owed" at a specific point in time. Profit- the amount of money left over after costs have been covered = TOTAL REVENUE - TOTAL COSTS Operating Profit- the profit the business has made from its normal business activities Capital Employed= share capital + reserves + long term liabilities Profit Quality Evaluation A rising level of profits is not always an indicator of a successful business Is the profit the result of a sudden
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On Developing Students’ Communicative Competence Lou Ruijuan Most Chinese students‚ especially those with low foreign language levels‚ are used to memorizing the language but reluctant to speak in the target language. They may be familiar with the sentence patterns but do not know how to start and end a conversation and how to express themselves in a particular situation. So it is a main task for a teacher to develop students’ communicative competence. I. Obstacles in Communication While it is difficult
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BTEC Level 3 in Business UNIT 3 - MARKETING ASSIGNMENT 1 P1 Marketing Techniques Graph below shows Ansoff’s Matrix strategies. Market penetration (existing product on existing market). Market penetration uses existing products on an existing market. This strategy tries to achieve growth of sales through encouraging brand loyalty‚ encouraging more purchases‚ taking customers from rivals and converting non-users to users. An example of this strategy is
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.......................................................................................................................... 3 1. The role of advertising for IBM in general and in Vietnam .................................................. 3 a. Role of advertising ............................................................................................................ 3 b. Advertising campaigns of IBM in globe and in Vietnam ................................................. 5 2. Branding
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What is core banking? Initially when banks expanded to different cities and states‚ they provided branch specific banking. So if a customer has a bank account with a bank in city A‚ he cannot use the services of a branch in city B. The bank would usually delay the processing of financial instruments issued from some other branches to 2-3 working days. Then came the concept of Core Banking. Wherein‚ a customer who has an account with the bank can use any of its branches irrespective of the city
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Unit 3: Introduction to Marketing Nike Market Research Market research helps Nike to make decisions by helping them to understand the changing dynamics of the market. Market research helps Nike understand who their target market are along with its competitors it has and where they differ. It helps Nike to make improvements‚ change their business plan or change their product. There are 2 types of market research‚ these are primary and secondary research. Primary Research Primary Research would
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Core Qualities and the Core Quadrant® 1 Introduction 2 Three planets 3 Three dimensional awareness 4 Core Qualities 5 Core Quality and Pitfall 6 Core Quality and Challenge 7 Core Quality and Allergy 8 The benefits of your Allergy 9 Inner confusion and stress 10 Mask quadrants 11 Twelve checks 12 Double quadrants 13 Balance and unbalance 14 Origin of core qualities 15 Qualities versus values 16 Working
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Cultural competence and ethical responsibility of counselors is an issue that holds increasing importance. To be both multicultural and ethical is increasingly challenging. The population of the United States is changing quickly from a predominately white Caucasian society to an ethnically diverse society`. The Hispanic population‚ which represented only 9% of the population in 1990‚ is projected to increase to about 25% of the population by 2050. The number of African Americans‚ Asian Americans/Pacific
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Assessment to your tutor via your My Study area – make sure it is clearly marked with your name‚ the course title and the Unit and Assessment number. Section 1 – Understand the purpose of information technology in a business environment 1. In relation to your current business environment (or one that you are familiar with)‚ identify at least two different types of information technology that may be used when completing work tasks. • MS Excel (a spreadsheet is a document which is divided
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