Case 2: Yorktown Technologies Group 7 I. Problem definition: Trying to find a marketing and distribution strategy that would help the company reach its revenue goals. II. SWOT Analysis: 1-Strengths: • The company raised additional capital to fund its business operations and had more than three dozen different investors • The firm will be launching the first commercially available biotech animal in the U.S • Yorktown Technologies grabbed the attention of the media and the
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Creative Writing: Siege of Yorktown It was four o’clock in the morning when my commanding officer awoke me and we were ordered to prepare to march. We had set up an extensive camp at Chatham in New York‚ we all believed that we would attack New York City. It turned out that we were marching on towards Yorktown. When we arrived at Yorktown the bay was full of French ships. Our army along with the French encircled Cornwallis. Cornwallis did not surrender‚ he waited for a larger British fleet
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The purpose of this paper is to gather data for this company that wants to know how to find the price‚ revenue‚ and marginal revenue of their shoes through the given equation. After a series of plugging in formulas‚ and solving equations you will find solutions. In order to find out the revenue you have to know the price. So the first step towards finding out the price is to solve the first given equation. After finding the price for their company’s shoes the next step would be to find the company’s
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Running Head: YORKTOWN TECHNOLOGIES CASE ANALYSIS Yorktown Technologies Case Analysis Case Recap Founded in 2001‚ Yorktown Technologies‚ Inc. is a company that specializes in the ornamental fish industry. The globalization of the ornamental fish industry happened over a half a century ago. Hundreds of freshwater and saltwater fish can be purchased as pets in virtually any industrialized nation in the world (Broy‚ 2011). Yorktown Technologies commercializes a genetically modified
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Case Study: Yorktown Technologies 10/1/2014 Executive Summary The Problem I have been asked to evaluate the marketing strategy for Yorktown Technologies.Specifically‚ what strategy they should use to become more successful by reaching their full potential and operating at an increased profit. Yorktown Technologies‚ in the beginning‚ had projected sales of $4‚000‚000. Unfortunately‚ with the absence distribution strategies and a marketing strategic plan‚ they only made a profit of $500
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outlines the various regulatory obstacles faced by the CEO and co-founder of Yorktown Technologies‚ Alan Blake‚ when marketing the new GloFish genetically modified tropical zebra fish. GloFish are originally zebra fish that come from India and other surrounding countries and more than 200 million of these ornamental fish are sold in the United States. This case focuses on the struggles face by the founders of Yorktown Technologies‚ Blake and Crockette‚ to find a successful marketing strategy
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Yorktown Technologies Case Analysis By Case Recap Yorktown Technologies is a fairly new company that is marketing and introducing GloFish into the market. In 2002 Yorktown raised $500‚000 fro investors under the projection that it would have $4‚000‚000 in profits in 2004. Sadly the company only had $500‚000 in revenues and had an outstanding $620‚000 in expenses leaving the company $120‚000 in the red (Roger A. Kerin‚ 2010). Alan Blake of Yorktown Technologies is searching for what to tell
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costly war‚ as well as the risk of disaster as the French and Spanish were assembling an armada to invade the British Isles and seize London. The British planned to re-subjugate the rebellious colonies after dealing with their European allies. The Battle of the Chesapeake was a crucial naval
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Oriskany‚ Ft. Stanwix‚ Concord‚ Valley Forge‚ Trenton‚ and Yorktown. The Winter at Valley Forge was a lose for the patriots‚ over 2‚000 men died that winter‚ and many gave up and went back home to their families. These victories have caused loses in large numbers and bigger hopes and dreams of our Patriotic forces. There were some patriot loses: Philadelphia‚ Brandywine‚ Germantown‚ New York City‚ and Ft. Ticonderoga. The victory in Yorktown was our last but one of our greatest victories this whole
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Battle of Midway was a major naval battle‚ widely regarded as the most important one of the Pacific Campaign of World War II.[3] It took place from June 4 to 7‚ 1942‚ approximately one month after the Battle of the Coral Sea‚ five months after the Japanese capture of Wake Island‚ and exactly six months to the day after Japan’s attack on Pearl Harbor. The United States Navy decisively defeated a Japanese attack against Midway Atoll. Both sides sustained significant losses. Four Japanese aircraft
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