The History of Communication 3500 BC to 2900 BC The Phoenicians develop an alphabet. The Sumerians develop cuneiform writing - pictographs of accounts written on clay tablets. The Egyptians develop hieroglyphic writing. 1775 BC Greeks use a phonetic alphabet written from left to right. 1400 BC Oldest record of writing in China on bones. 1270 BC The first encyclopedia is written in Syria. 900 BC The very first postal service - for government use in China. 776 BC First recorded
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Chapter 5: Listening and Communication Hearing vs. listening Hearing: sound waves generated by someone’s voice enter your inner ear‚ causing eardrum to vibrate. Your brain then interprets these vibrations as words and voice tone. Listening: receiving‚ attending to‚ understanding‚ responding to‚ and recalling sounds and visual images. Involves both visual and auditory cues. The listening process (bold terms associated) 1. Receiving: seeing and hearing constitute hearing. Critical to listening-you
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| Copyright © 2012‚ 2010‚ 2008 by University of Phoenix. All rights reserved. Course Description This course is an introduction to the field of communication with emphasis on the history of communication study‚ concepts important to all areas of communication‚ the contexts in which communication occurs‚ and the issues that must be faced by students of communication. The course serves as an introduction to the strands of communication: interpersonal‚ small
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COMM 287 ADVERTSING AS SOCIAL COMMUNICATION STUDY GUIDE 1 Questions for “New Branded World” by Naomi Klein “On Advertising: Sut Jhally vs. James Twitchell” “Advertising as Religion” by Sut Jhally Film: No Logo Film: The Diamond Empire Naomi Klein: New Branded World 1. What idea was the gospel of the machine age? Bolstering ones brand name was important 2. What consensus emerged about corporations in the 1980’s? Corporations were bloated‚ oversized‚ owned too much‚ employed too many people
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Bees Bees are flying insects closely related to wasps and ants‚ and are known for their role in pollination and for producing honey and beeswax. There are nearly 20‚000 known species of bees in nine recognized families though many are undescribed and the actual number is probably higher. They are found on every continent except Antarctica‚ in every habitat on the planet that contains insect-pollinated flowering plants. Bees have a long proboscis (a complex "tongue") that enables them to obtain
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Study Guide for Exam 3 NAMES Carl Byoir – Got his start working on the creel committee during WWI. Uses fundraising events for good causes and uses them towards ordinary people and to improve client image. Known for the March of Dimes and FDR’s Birthday Balls. Mark Hanna – In the election of 1896‚ he was in charge of McKinleys campaign. He used pamphlets posters and advertising. Sparked the debates and editorials in newspapers. William McKinley – Created the modern campaign way. William
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CASE STUDY Case Study Comm 215 Donny Giottonini University of Phoenix 4/12/10 Linda Hermann CASE STUDY ABC Inc. is a small Midwest company priding themselves on their timely service and high quality products. ABC Inc. is planning to expand in the summer. Boosting their production lines to output more merchandise can only be done with a larger workforce. For the company to expand ABC turns to their Operations Supervisor Monica Carrols to help with this change. Monica is a veteran with
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Liebmann V. Canada (Minister of National Defense) Facts: Liebmann applied for the position of Executive Assistant to the Commanding Officer in the Persian Gulf Operation. Staff Officers recommended he be appointed and the Commanding Officer agreed. When command staff became aware that Liebmann was Jewish they decided not to select him. Liebmann challenged the decision‚ as well as CFAO 20-53 (an enactment for which the decision was based upon) under s. 15 of the Charter. Issues: 1
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Challenges of recruitment. Case study analysis for ABC Inc. Challenges of recruitment. Case study analysis for ABC Inc. The recruitment process starts from the advertisement in the media‚ interview of candidates through selection of the “superior employees who will develop their knowledge‚ skills‚ and abilities preparing them for advancement or promotion into ever more challenging roles” (Heathfield‚ 2010). Moreover‚ the recruitment process continues until new hires start their first day followed
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Comm190 – Team Request for Proposals Project Assignment OverviewThis assignment is based on the “TESS2: The Travel and Expense Support System at Northern University- Part B” case study and the “TESS: The Travel and Expense Support System at Northern University – Part A” case study (that was used for the first team assignment)‚ which are available on the course website. Assume your team has been engaged by Jane Smart to develop a Request for Proposals (RFP) for the new travel and expense system
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