NIKE ANALYSIS The Weight Average Cost of Capital (WACC) is the firm’s cost of capital. We can think of WACC as an average representing the expected return on all of the companies’ securities. It is an extremely important number for both corporations and usually financials advisors. Corporations use this number as a minimum for evaluating their capital projects or investments. So if for example the WACC of a firm is 10% and the return on investing in a project is 4.5%‚ then the company would not
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SWOT Analysis Strengths 1. Established brand name – this means that Adidas has already built up a good reputation and it has a large market share within its industry. 2. Good retail links – Adidas has established good links with shops and outlets‚ which sell Adidas’s products. 3. Established worldwide distribution network – this means that Adidas’s products are shipped to a large number of countries. 4. Famous sports stars advertising products – Adidas has a series of football superstars
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1/24/2012 Caterpillar Inc. SWOT Analysis I. Caterpillar Inc. manufactures and sells construction and mining equipment‚ diesel and natural gas engines‚ industrial gas. (Yahoo Finance) Caterpillar started in 1925 by a merger of The Holt Manufacturing Company. Holt was already involved in many projects associated in WWI and projects here in the US. Caterpillar has grown the machinery business from mining‚ forestry machinery‚ including track and wheel tractors‚ track and wheel loaders‚ pipe layers
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Just Do It "Nike"‚ is it for everyone? Every athlete? Or every soccer player? This particular Nike advertisement is trying to bring excitement and passion to the viewer. It is trying to bring the viewer to a state of mind in which he or she is really "pumped". Where the viewer can fully understand and intake the broad yet specific message that can directed to every athlete‚ soccer player and your average Joe. When looking at this advertisement the viewer is able to notice that there are three
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Introduction In the present age‚ businesses have to intensive analysis themselves to improve shortcomings and get higher profit; SWOT analysis is a good way to choose. This essay will introduce the definition of SWOT analysis and the background of why people use it frequently. After that‚ there will be few examples to proof the opinions of SWOT analysis will help enterprises a lot on proving of their management and strategic planning. The merits and shortcoming when using this process will also
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have their own special vision and then putting it into actions‚ that is what Nike did with their famous slogan "Just do it" I would like to talk about Nike ’s company and mainly its famous marketing campaign "JUST DO IT". I will start with a brief overview of the company. Nike is a well known international company specialized in sportswear and sports equipments based in America headquartered near Beaverton‚ Oregon" Nike and Precision Cast parts are the only Fortune 500 companies headquartered in
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SWOT ANALYSIS STRENGTHS WEAKNESSES 1) Maybank’s position as the undisputed leader in financial services in Malaysia‚ which has a widespread global presence (19 countries worldwide)‚ allowing it to spread risk and enjoy economies of scale. 2) Its brand is well-established historically and continually promoted‚ for example through sponsorship of Golf Tournament and WWW Foundation for Bengal Tigers. 3) High client retention with higher than average checking account balances in the year 2011‚ with
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SWOT Analysis for Royal Dutch Shell (1999-2003) Simply known as Shell‚ Royal Dutch Shell‚ which was headquartered in The Hague‚ Netherlands‚ is a multinational oil company engaged in oil and gas exploration and production as well as transportation and marketing of natural gas and electricity and marketing and shipping of oil products and chemicals. Shell also has interests in renewable resources of energy such as wind and solar and hydrogen. With its extensive operation in over 140 countries
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Administration Professor Concepcion March 17‚ 2015 SWOT Analysis A SWOT analysis is a tool to identify the strengths‚ weaknesses‚ opportunities and threats involved in a business. Strengths mean characteristics of a business in advantage over others‚ while weaknesses are disadvantages relative to others. Opportunities mean elements that a business can exploit for its development‚ while threats are trouble will be face to. SWOT is to carry out the environment analysis and separate information into internal
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SWOT Analysis S (Strengths) 1. 2. 3. 4. 5. Adidas is a globally know brand name. Produce a high quality products. International Brand awareness and recognition. Popular for sports footwear‚ clothing and accessories. Adidas is the biggest brand in the sport market‚ so it enjoys long term relations with the Olympics‚ FIFA World Cup etc. 6. Diversity and variety in products offered. 7. Adidas is known for its innovative and functional designs. 8. The electronic communication of Adidas is well developed
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