2) Undertake a competitor analysis for LEGO’s strongest competitor Mattel Mattel Inc. is the world ’s largest toy company based on revenue. The products it produces include Barbie dolls‚ Hot Wheels and Matchbox cars‚ Masters of the Universe‚ Scrabble‚ Uno‚ American Girl dolls‚ board games‚ and‚ in the early 1980s‚ video game consoles. The company ’s name is derived from Harold "Matt" Matson and Elliot Handler‚ who founded the company in 1945. Handler ’s wife‚ Ruth Handler‚ later became president
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Strengths * What advantages do you have that others don’t have (for example‚ skills‚ certifications‚ education‚ or connections)? * What do you do better than anyone else? * What personal resources can you access? * What do other people (and your boss‚ in particular) see as your strengths? * Which of your achievements are you most proud of? * What values do you believe in that others fail to exhibit? * Are you part of a network that no one else is involved in? If so‚ what
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Starbucks‚ my favorite coffee company ever‚ SWOT analysis... A. Strengths Strength 1: Developed a postition in the market as a high-end brand of coffee‚ offering exotic coffee blends from all over the world. Strength 2: Atmosphere feels sophisticated with style and a sense of knowledge. This has turned into a Starbucks culture. Strength 3: Have attracted employees who are well educated and eager to communicate the message of their product. How do these strengths enable
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McDonalds SWOT analysis 2013 Strengths Location‚ commercial/high density areas. Efficiency & speed. Reasonably priced menu. Standard/ quality/ reliability. Friendly customer orientated staff. Largest fast food market share in the world. Children targeting. Weaknesses Negative publicity Unhealthy food menu. High employee turnover. Competition. Opportunities Maturity → New markets Home delivery service. Threats Other local fast food chains. Lawsuits against McDonalds. Strengths
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SWOT Analysis Opportunities For more than 160 years‚ Siemens has focused in technological achievement‚ international‚ reliability and quality. Siemens has coupled innovative concepts and creative ideas with future-sighted willingness and taking in business risk to make the company strong. Siemens brand can be reflected around the globe because of its sustainability‚ technology and financial leaderships‚ market leadership and values. Global presence As Siemens maintain the Regional Companies
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1. Introduction Twitter‚ a website provides online social network and microblog services‚ is gradually seeping through into every area of life. It was listed as the most important invention in 2009. The same with Facebook who also provide online social network service‚ more and more people are feeling rely on Twitter‚ and could not get rid of it. On twitter‚ we send a real-time mail which is also known as tweets to millions of people around the world within 140 characters. As users‚ we could
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SWOT Analysis: JetBlue Airways DeVry University Online by Keith Escher Organizational History Known as one of the very few airlines which has actually managed to make a profit since the downturn in the travel business‚ which was a result of the September 11th attacks‚ JetBlue Airways continues to pride itself by living up to its dedication of “bringing humanity back to air travel”(JetBlue Bill of Rights). JetBlue was incorporated in Delaware in August 1998 and was founded
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SWOT analysis is a framework to examine a firm’s competitive position and strategy. By examining a firm’s Strengths‚ Weaknesses‚ Opportunities and Threats‚ SWOT evaluates a firm’s strategies to exploit its competitive advantages or defend against its weaknesses. Strengths and Weaknesses involve identifying the firm’s internal abilities or disadvantages‚ while Opportunities and Threats involve identifying external factors such as competitive forces‚ development of new technology‚ governmental intervention
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SWOT Analysis Stake holder 1: Labor Strength In spite of internal challenges‚ there remain several assets in Malaysia Airlines (MAS) arsenal. This includes strong technical capabilities and MAS well-trained cabin crew who continue to win awards and is the hallmark of Malaysian hospitality‚ from year 2008 until 2011‚ MAS cabin crew ranked 1 and 2 only (Malaysia Airlines Business Plan‚ 2011). The crew’s dedication is to be credited for the strong brand equity continues to enjoy. Both at home and
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products and noting their complaints to incorporate in production process. Process of Strategic Management In order to decide and make a decision as to how to manage the business‚ how to determine goals‚ make plans then take strategic decisions accordingly; it is important to do the SWOT and the PEST analysis. The SWOT analysis of Zircu shows that it has strengths like in UAE it is one of the largest distributers‚ producers and sellers of plastic products
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