References: Harvard Business Review: http://hbr.org/2004/07/marketing-myopia/ Marketing Myopia by Theodore Levitt Subway Restaurant: http://www.subway.com/subwayroot/default.aspx/ The New York Times: http://www.nytimes.com/2012/12/11/business/ Article “Fearing a Mile-High Punk’d Prank” by Jared Fogle
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INTRODUCTION Facilities management is one of the fastest growing professions in the UK. Facilities managers are responsible for many of the buildings and services which support businesses and other types of organisation. FACILITATE MANAGEMENT. "A profession that encompasses multiple disciplines to ensure functionality of the built environment by integrating people‚ place‚ processes and technology." Another broader definition provided by IFMA
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Diploma in Business (Level 7) Manage marketing operations Unit 2932 (v4) Submitted to-Vanie Malhotra Submitted by- sukhpreet kaur Introduction:- The British Petroleum company of New Zealand was established in 1946. It was 51% Owned by the New Zealand Government and 49% owned by Anglo-Iranian oil. In 1995 the New Zealand Government sold their shares in British Petroleum to the company and in 1957 the name was changed to BP New Zealand
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1- Introduction 4 1-1 Over View of Subway 4 1-2 Franchise in Subway 6 1-3 Subway Mission 6 1-4 Subway Core Value 6 2- Organization Structure 7 2-1 Shareholders 7 2-2 Management Team 7 2-3 Employees 7 3- Markweting Strategy 7 3-1 Target Market 8 3-2 Market Size 8 3-2 Market Growth 10
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formed the SUBWAY‚ a submarine sandwich restaurant. After 30 years development‚ Subway creates a sandwich empire through franchisee model and fast extent to 90 countries with more than 300000 restaurants in global range. Currently‚ economic crisis is impacted Australia and deeply bring the negative influence to Australia economic system. The data indicate Australia is involved in stagflation and unemployment reached the history record constantly. The report will addressed the issues of SUBWAY franchisee
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Facilities & Property Management Assignment 2 Table of Contents Page 1 * 1. Identifying Elements and Evacuation Plans Page 2 * 2. Disaster Management Framework * 2.1 Pre-Event * 2.2 Prodromal * 2.3 Emergency Page 3 * 2.4 Intermediate * 2.5 Long Term Recovery * Conclusion Page 4 * Referencing A hotel property is constructed to meet the needs of a growing community. With increasing disasters affecting properties in the world caused naturally
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Research Report – Taking the Subway EXECUTIVE SUMMARY This report provides an in-depth analysis of the conduct of a market research project exploring customer expectation‚ satisfaction and behaviour in relation fast food restaurants. Particular attention is paid to Subway restaurants outlining the key strategies needed in order to increase popularity and therefore visitor numbers. The Research Focus forms the backdrop of the study highlighting the background of the problem of obesity levels
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The Subway Franchise The Subway story started in 1965 in Bridgeport‚ Connecticut during the summer of 1965. 17 year old Fred DeLuca was trying to earn enough money to pay for his college tuition by working in a hardware store. He wanted a way to add money to his minimum wage salary. He got the solution at a backyard barbecue in a conversation with a family friend‚ nuclear physicist Dr. Peter Buck. With a $1000 loan from Buck‚ DeLuca opened Pete’s Super Submarine on August 28‚ 1965
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Sector‚ To What Extent was the Subway Diet Effective as a Strategic Ploy?” Gene Allen Vega Institute of Business and Law (IBAL) Bournemouth University BA (Hons) Accounting and Business Date of submission: 19th April 2007 TABLE OF CONTENTS Summary…………………………………………………………………………. 1 Chapter 1: Introduction…………………………………………………………... 2 1. Background…………………………………………………………... 3 2. General Research Area………………………………………………. 5 1. The Subway Franchise………………………………….... 5
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Business Organization Selection: Subway has now become the world’s largest fast food chain in the world‚ overpassing McDonalds with over 39‚500 restaurants in 102 countries. I felt that the success of this business and the motivating story behind founder Fred DeLuca‚ this was a very aspiring business to select. Deluca and a family friend opened up a sandwich shop in 1965 with only a loan for $1‚000. DeLuca hoped the tiny sandwich shop would earn enough to put him through college. After struggling
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