19/11/2010 Master II Management Financier (Financial Management) Mr Xavier LEPERS References Johnson G.‚ Scholes K.‚ Whittington R. (2006)‚ Exploring Corporate Strategy‚ Prentice Hall‚ 7th edition. Barney J. & Hansen W (2006) Strategic J W. (2006)‚ Management & Competitive Advantage‚ Pearson Education. Garrette B‚ Dussauge P & Durand R (Coord)‚ Strategor‚ 5ème édition‚ Dunod‚ 2009. 2 Chapter 1: Introducing Strategy 3 1 19/11/2010 Chapter 1: Introducing Strategy From competition
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EVALUATION OF THE STRATEGIC DEVELOPMENT OF THE ORGANISATION INTRODUCTION AND OVERVIEW Like most organisations‚ Pep stores was concerned with the long-term sustainability of the organisation‚ profits/financial performance‚ market performance and the satisfying its stakeholders‚ including the shareholders. With these factors often contradicting each other it is clear Pep stores struggled through the 1990’s balance these competing forces in other to achieve their organisational objectives. The case study of
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Bachelor of Business (Hons) in Management CW_BRLMB_B_Y4 Higher Diploma in Business in Management CW_BRLBM_H_Y5 Higher Diploma in Business SCM CW_BRSCM_H_Y5 Higher Diploma Fund Accounting & Risk Analysis CW_BRARA_H_Y4 Module Title Strategic Management Module Code MGMT H4R04‚ MGMT H5R14‚ MGMT H5R01‚ ACCT H4R11 Assignment Number 1 Assignment Type Take home assignment Weighting 30% Submission date Thursday 24th October All script assignments must be submitted
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Strategic Management of Ryanair Individual Assignment for Strategic Management Table of Contents 1.0 Introduction 2 2.0 Introduction to Ryanair 2 2.1 Strategic Timeline 2 2.2 Strategic change forces analysis 3 2.2.1 External Environment 3 2.2.2 Stakeholder interest 5 3.0 Strategic directions 5 3.1 Strategic leadership 5 3.2 Porter’s generic strategy- cost leadership 6 3.3 Ansoff’s matrix 6 4.0 Evaluation of strategy performance 7 4.1 Balance Scorecard 8 4.2 EVR congruence 9
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) • Porter‚ M.E. (1996). What is Strategy? Harvard Business Review‚ 74 (6). In HBR’s 10 Must Reads on Strategy. (Custom Textbook (2012)‚ Managing Strategy in the Global Marketplace. Chapter 21.) • Stegmann‚ J (2009) Critical Thinking in Strategic Management: A Conceptual Guide to AMBA 670 Managing Strategy in the Global Marketplace (in Course Content) (Skim and then continue to use as a reference throughout the course) • Custom Textbook (2012)‚ Managing Strategy in the Global Marketplace. Introduction
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STRATEGIC ANALYSIS: KELLOGG’S COMPANY BY ANABUI ESE GLADYS F From a single corn flake to a global presence........ CAN KELLOGG’S REMAIN SUCCESSFUL..? WILL ITS STRATEGY MAKE IT SUSTAINABLE.....? KELLOGG’S “bringing our best to the world”
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2 BUSINESS POLICY AND STRATEGIC MANAGEMENT Learning Objectives • • • • • Learn what business policy and strategy is all about. Know the framework and importance of strategic management. Know the strategic management process. Have an understanding of corporate vision and mission. Learn how strategy operates at different levels of the organization. Without a strategy the organization is like a ship without a rudder. Joel Ross and Michael Kami Strategic management is not a box of tricks or a bundle
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References: David L. Kultz (2008). South-Western Cengage Learning: Contemporary Marketing (14th edition). Mason‚ Ohio: Cengage Learning CBS News (2012). Avon cutting 1‚500 jobs. Retrieved on December 12‚ 2012 from website: http://www.cbsnews.com/8301-505123_162-57558694/avon-cutting-1500-jobs/ Hitt‚ M. A.‚ Ireland‚ R. D.‚ & Hoskisson‚ R. E. (2013). Strategic management: Concepts and cases: Competiveness and globalization (10th ed.). Mason‚ OH: South-Western Cengage Learning http://www.avoncompany
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How To Analyze a Case A Student Guide Fred David What is a case study? A case study is best described as a well-orchestrated short story that presents essential information and data on corporate operations. As opposed to‚ say‚ a finance or production or marketing case which presents material primarily on one functional area only‚ a strategic management case takes a wholistic view of corporate operations from the perspective of the firm’s board of directors and/or its senior executives. Are there
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I. Executive Summary Strategic management has been given significant attention for this few decades‚ because of its mass contribution to the success of the company’s long term goal. The word “Strategy” has its roots of military science‚ deriving from the Greek’s word “Strategos” meaning plan the destruction of one’ enemies through effective use of resources.” (Calingo‚ n.d‚ as cited in Ting‚ 2012a‚ p. 8). A successful company has a very practical strategy. NIRON ADEC‚ one of the microfinance institutions
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