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    relates to duties of project management as the ability to understand that effective leadership is part of the emotional and relational transactions between subordinates and themselves. The five elements of emotional intelligence are so critical to successful project management because the PM can develop the kind of direct‚ supportive relationships that are critical to creating and guiding an effective team. 5. The trait that is the most critical to project management is basic honesty‚ because if

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    Mid-term Review Questions Chapter 1 1. Define strategic competitiveness‚ strategy‚ competitive advantage‚ above-average returns‚ and the strategic management process. Strategic competitiveness is achieved when a firm successfully formulates and implements a value-creating strategy. Strategy is an integrated and coordinated set of commitments and actions designed to exploit core competencies and gain a competitive advantage. Competitive advantage is when a firm implements a strategy that its

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    Strategic Brand Management Final Study Guide Entire Book‚ but focus on Chpt 8-15 Reading: The Anatomy of Buzz- How to Create Word of Marketing- (Has taken significance due to 3 reasons: noise‚ information overload‚ skepticism-don’t believe message from companies and connectivity-internet). Takes a network approach. The importance of Buzz depends on the 1. Nature of your product (paperclips vs. movies) 2. The people that you’re trying to reach (younger people are more influenced by peers) 3

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    Guinness Brewery: Strategic Brand Management Brand is‚ according to Davidson (1995)‚ “a collection of attributes which strongly influence purchase”. The aim of this writing is to evaluate the brand Guinness and determinate attributes of it which give the desire to purchase for customers. Brand and customer equity‚ then the Customer Based Brand Equity Model and the advantage of branding will be respectively described and discussed during the writing. The Guinness brewery is a famous Irish beers

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    BUS 5021: STRATEGIC MANAGEMENT TERM PAPER - 25% PROGRAMMES: MBA-CM (Mbeya) INSTRUCTIONS A. Choose one question among the following questions B. Write Maximum of only 5 pages (type written) including references C. Academic writing style will give you 5 marks. D. You should consult at least six academic references (books and/or published articles) E. Deadline for submission: 15th Februari 2013 1. Select a particular type of business that you may wish to start

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    1. Small Value Purchase Orders are problematic because they can overburden buyers with trivial purchases that may prevent them from focusing on crucial purchases. Purchasing can more effectively deal with this problem by: • Having a system in place to handle Small Value Purchases • Using an E-Procurement System (Makes buyers less likely to be overburdened by Small Value Purchases) 2. Centralized Purchasing – Purchasing decisions are made by a single Purchasing department (usually

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    It is my pleasure to recommend Jane Sleiman Dit Azar‚ who I came to know when I taught her BUSS 249: Strategic Management in Spring 2015-16. The course focused on identifying tools needed for the strategic analysis of firms and industries as well as key strategic issues that are faced when managing corporations. It also involved working in groups to make strategic decisions using the CAPSIM business simulation tool‚ which is an interactive platform through which students apply their acquired knowledge

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    Chapter 1—Strategic Management and Strategic Competitiveness TRUE/FALSE 1. The Opening Case shows that McDonald’s is one of the few firms able to achieve strategic competitiveness from its founding until the present time. ANS: F PTS: 1 DIF: Medium REF: 3 OBJ: 01-01 TYPE: application NOT: AACSB: Multicultural & Diversity | Management: Environmental Influence | Dierdorff & Rubin: Managing strategy and innovation 2. By focusing on product innovations and upgrades of its properties‚

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    Week 1 (Ch 1-2) Discussion Questions • Instead of being able to swim underwater as Garfield would like in his perfect world‚ what would your perfect world look like? Name at least five things that would exist in your perfect world. Explain. Now name your top 5 stressors. Would any of these stressors be decreased or even eliminated if your perfect world existed? Or is there no correlation between your perfect world and your top stressors? Explain. • Which do you think is more stressful:

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    Discussion Questions Week 1 Alejandra Duran MGT/230 What is management? Why is management necessary? How do you think management has evolved? Management is the coordination of work activities carried out so efficiently and effectively with others and through them. Management is necessary because in the work place employees need a leader to follow. I believe management has evolved because now‚ a manager performs more and more activities in order to accomplish a specific

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