ENG 4010 The Ethnography Project Assignment Ethnography is the recording of observations. The subjects of the recordings draw upon social interactions and relationships‚ hence‚ the close association of ethnography with sociology. Instructions For this project‚ you will select a socio-linguistic group—a specific community of language users. Your task is to observe 1) the arena(s) of language use‚ and 2) record examples of miscommunication. Selection of a Socio-Linguistic Community Identify a venue
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Ethnography Research Addressing ethnographic inquiry Frances J. Riemer Groping in the dark When I began my first ethnographic research project‚ I wasn’t an ethnographer. I was a teacher and a student‚ living in the city‚ pondering questions about education and social mobility‚ poverty and work. I had enrolled in a doctoral program and taken classes in research methods‚ but I became an ethnographer by doing the things that ethnographers do. I learned how to ask questions by asking
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10 Ethnographies Speech is used in different ways among different groups of people. As we will see‚ each group has its own norms of linguistic behavior. A particular group may not encourage talking for the sake of talking‚ and members of such a group may appear to be quite taciturn to outsiders who relish talk‚ or they may feel overwhelmed by the demands made on them if those others insist on talking. In contrast‚ in another group talk may be encouraged to the extent that it may even appear to be
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Mini Ethnography: Part 1 In my ethnography I’m going to study a coffeehouse chain‚ such as Starbucks. I will be observing as well as socializing in attempt to compare and contrast multiple characteristics one must have to face in working in such an environment. At Starbucks the Baristas must have a genuine upbeat personality to each customer. I would like to study a locally owned coffee house as well to compare the different environments and how one might keep a small business afloat when we have
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Analysis of the ethnography of communication; S.P.E.A.K.I.N.G by Dell Hymes through the tradition in Minahasa called “Maengket dance.” As what we can learn from the ethnography of communication‚ more specific in the analysis or theory that was proposed by Dell Hymes called SPEAKING as the components of speech‚ Dell Hymes proposed that this model should provide the basis for an ethnography of speaking (sometimes called an ethnography of communication)‚ which is in approach to the description of
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An Ethnography of Modern Witches The growing practice of Neo-Paganism in America has caused many to turn their heads. The misunderstanding of the religion has caused many to equate the practitioners with the popular conception of typical "witches‚" that perform black magic rituals‚ satanic sacrifices‚ and engage in devil-inspired orgies. After many years‚ the Neo-Pagan community has cleared up many misconceptions through the showing that many of them do not engage in activities‚ and are rather
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Starbucks Paige Weaver Professor Eissa MGMT 3013 June 26‚ 2013 Ch. 2 1. Describe the history of your company and its expansion. The first Starbucks was opened in Seattle‚ Washington by Gordon Bowker‚ Jerry Baldwin‚ and Zev Siegl who built the first store basically by hand and was built in Seattle’s Pike Place Market. The trio raised money themselves totaling $6‚350. They came up with the name Starbucks because they thought that the “st” sound was catchy. They then designed their logo
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COMPANY PROFILE Starbucks Corporation REFERENCE CODE: E86AFA79-07E1-4115-AA0C-0016416541FE PUBLICATION DATE: 8 Jun 2012 www.marketline.com COPYRIGHT MARKETLINE. THIS CONTENT IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED OR DISTRIBUTED. Starbucks Corporation TABLE OF CONTENTS TABLE OF CONTENTS Company Overview..............................................................................................3 Key Facts................................................................
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and Executing Strategy: Concepts and Cases‚ 15th Edition Case Starbucks’ Global Quest in 2006: Is the Best Yet to Come? © The McGraw−Hill Companies‚ 2007 Case 29 Starbucks’ Global Quest in 2006: Is the Best Yet to Come? Amit J. Shah Arthur A. Thompson Frostburg State University The University of Alabama Thomas F. Hawk Frostburg State University I n early 2006‚ Howard Schultz‚ Starbucks’ founder‚ chairman of the board‚ and global strategist‚ could look
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Starbucks Corporation Annual Report “Starbucks is the premier roaster and retailer of specialty coffee in the world. Starbuck’s goal is to become the leading retailer and brand of coffee in each of its target markets by selling the finest quality coffee and related products‚ and by providing each customer a unique Starbucks Experience. The company’s mission is to inspire and nurture the human spirit – one person‚ one cup and one neighborhood at a time” (H. Schultz‚ (CEO) Starbucks Corporation‚ 2010)
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