SWOT ANALYSIS – STAPLES SWOT Analysis – Staples Staples‚ Inc. became incorporated in 1985 by founders Thomas G. Stemberg and Leo Kahn. 25 years later‚ Staples‚ Inc. is the world’s largest office products company. The company primarily operates in the United States but also has locations in 26 countries throughout North and South America‚ Europe‚ Asia and Australia serving businesses of all sizes and consumers. Their mission statement is‚ “We’re committed to making it easy for our customers around
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Section 01 March 24th‚ 2008. Kristen Watkin 3800042 Caroline Hoang 3850070 Kevin Jones 4175907 Andrew Welland 3793049 David Shih 3558673 Company Background STAPLES is the world’s largest office supply retailer‚ with stores located in the United States‚ Canada‚ and Europe. STAPLES was created in 1986 in Boston‚ Massachusetts by Thomas G. Stemberg‚ and things have only been looking up ever since. Stemberg wanted to make it easier for customers to have access to office
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BACKGROUND Staples Inc. founded in 1985 by Thomas G. Stemberg and Leo Kahn in Brighton‚ Massachussets. It is headquartered in Boston and employs 89‚000 employees worldwide. Staples sells office supplies at more than 2‚000 stores as well as through its catalog and call centers‚ the internet site‚ and contract sales force. In additional to typical office supplies‚ stores offer computer hardware and software‚ furniture‚ art and school supplies and printing and copy services ( Staples 10k‚ 2012).
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....... Background ● ● Development and Growth....................................................................... Current Information................................................................................. 2 4 7 11 15 17 19 24 30 31 SWOT Analysis.................................................................................................... PEST Analysis..................................................................................................... Corporate Level Strategy
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Strategic Audit Staples‚ Inc. Hudson Chodos Andrew Nelson David Pearson Management 3800: Public Policy Professor Bowen 11/3/11 I. Current Situation Looking at Staples current performance in the past year‚ we will look at three things: return on investments‚ market share‚ and profitability. * Return on Investments: 9.95% * Market Share: 90% of market cap when comparing Staples‚ Office Depot (5.72%)‚ Office Max (3.89%) * Profitability - $24.5 Billion in sales; $6.7 Billion
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differences between the economy of Canada and that of United States‚ Innis wrote about what is called the Staple Approach. He described the diverse political culture and argued about an economy that specialized in exporting staples to imperial metropolis (In Stanford & Canadian Centre for Policy Alternatives‚
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delivery service (Staples Direct)‚ outstanding customer service (Staples Easy Tech) Weaknesses Easy to imitate‚ needs a local partner for business ventures in European countries Opportunities As a low priced company – it does not have to fight so hard for market share; the start of developing its own products; Eastern Europe needs office supplies since there is a boom in small business nowadays. Threats Competitors (price wars); might be growing too fast; In 2008‚ Staples was caught out supplying
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Comprehensive Analysis of Staples Harding University Angela Maloch Ashley Perez Keith Miller Ricky Griffin Abstract This paper will review Staples‚ Inc. comprehensively. The authors will discuss Staples’ visions‚ missions‚ and objectives‚ in addition to outlining the firm’s internal strengths and weaknesses and their external opportunities and threats. Several matrices will be included to provide visual aid and better observations of the operations and current practices of the company
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SWOT analysis From Wikipedia‚ the free encyclopedia Jump to: navigation‚ search A SWOT Analysis is a strategic planning tool used to evaluate the Strengths‚ Weaknesses‚ Opportunities‚ and Threats involved in a project or in a business venture or in any other situation of an organization or individual requiring a decision in pursuit of an objective. It involves monitoring the marketing environment internal and external to the organization or individual. The technique is credited to Albert Humphrey
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SWOT analysis for Cereal bar market Strengths • Meets need for both a healthy and convenience snack‚ especially targets those who miss breakfast • Popularity increased rapidly over past few years – 66% growth 2002 – 2007. Mintel predicts market will be worth £420m by 2012 from £287m in 2007. (Marketing magazine) • Popularity amongst parents for children – alternative to crisps and sweets e.g CoCo pops bars • Increase in number of products containing only natural ingrediants
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