Jones 4175907 Andrew Welland 3793049 David Shih 3558673 Company Background STAPLES is the world’s largest office supply retailer‚ with stores located in the United States‚ Canada‚ and Europe. STAPLES was created in 1986 in Boston‚ Massachusetts by Thomas G. Stemberg‚ and things have only been looking up ever since. Stemberg wanted to make it easier for customers to have access to office supplies. He focused on small‚ medium‚ and large businesses‚ as well as the individual. By broadening
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......................... 1 Executive Summary The world’s largest office superstore‚ Staples‚ has paved the way in marketing for the office supply chain industry. With the current largest market share and over $24.5 billion in sales‚ Staples continues to grow as a strong financial investment and great marketing leader. After the implementation of the “easy” campaign‚ where Staples emphasized the convenience that only Staples Incorporated could offer the earnings per share sky-rocketed to more
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stakeholders of Staples Inc.‚ an employee‚ a customer and a stock holder‚ to find their relationship between them and the firm. Then‚ I will use this information to suggest how the firm should proceed and continue to have a better and more beneficial relationship with its stakeholders. The Corporation Staples Inc. is the largest retail office supply chain which operates world wide with almost 2000 stores operating in over 10 countries and several more via catalog and delivery order1. Staples offers
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delivery service (Staples Direct)‚ outstanding customer service (Staples Easy Tech) Weaknesses Easy to imitate‚ needs a local partner for business ventures in European countries Opportunities As a low priced company – it does not have to fight so hard for market share; the start of developing its own products; Eastern Europe needs office supplies since there is a boom in small business nowadays. Threats Competitors (price wars); might be growing too fast; In 2008‚ Staples was caught out supplying
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SWOT ANALYSIS – STAPLES SWOT Analysis – Staples Staples‚ Inc. became incorporated in 1985 by founders Thomas G. Stemberg and Leo Kahn. 25 years later‚ Staples‚ Inc. is the world’s largest office products company. The company primarily operates in the United States but also has locations in 26 countries throughout North and South America‚ Europe‚ Asia and Australia serving businesses of all sizes and consumers. Their mission statement is‚ “We’re committed to making it easy for our customers around
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Staples – 2011 Forest David A. Case Abstract Staples is a comprehensive strategic management case that includes the company’s year-end 2010 financial statements‚ organizational chart‚ competitor information and more. The case time setting is the year 2011. Sufficient internal and external data are provided to enable students to evaluate current strategies and recommend a three-year strategic plan for the company. Headquartered in Framingham‚ Massachusetts‚ Staples’s common stock
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Brent Staples demonstrates how a stereotype on race and sex can intervene with one another. Each point‚ whether a narrative or remark‚ can have positive and negative outcomes on the audience Staples is trying to enlighten. His thesis‚ the ability to alter public space through racial stereotypes‚ affected him as well as many other persons of his stature and skin color. It not only influenced lives of people like Staples‚ but infringed onto the "victims"� of Staples and others like him. Staples explains
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Prejudices in Our World Both Brent Staples in “Black Men and Public Places” and Judith Cofer in “The Myth of the Latin Woman: I Just Met a Girl Named Maria” seem to be illustrating the prejudices some people have. They both explain how the way they look gets them treated by others. Brent Staples‚ because he is black in perceived as a criminal; Judith Cofer is a Latina and is mistaken for a waitress. Both stories give numerous examples of prejudice. In addition‚ each writer has a larger purpose
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Staples Inc. The idea of Staples started off with a very easy problem to fix. Thomas Stemberg was trying to print off a business plan when his printer ribbon all of a sudden broke on the Fourth of July holiday (About Staples). " It was the Fourth of July weekend‚ 1985‚ and Tom’s regular supplier‚ a local stationery store‚ was closed for the holiday" (About Staples). After driving around for hours trying to find a store that carried his printer ribbon and trying to find a store that was open
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STAPLES CASE STUDY Proposed Merger Between Staples and Office Depot Leads to Concern NGUYEN TOAN THANG tnguyen@student.bristoluniversity.edu BRISTOL UNIVERSITY BUS 525: MANAGERIAL ECONOMICS April 23th 2014 1. How would you classify the office superstore industry? Who are the competitors? What are the characteristics of this industry that lead to this conclusion? Today’s office superstore industry in the United States provides a convenient one-stop shopping experience
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