Chapter 2 Characteristics of the Airline Industry The real difficulty in changing any enterprise lies not in developing new ideas‚ but in escaping from the old ones. John Maynard Keynes 2.1 Introduction In recent years‚ the European airline industry has exhibited impressively dynamics. The sector has gone through a drastic change on both the supply and the demand side. Unlikely in other industries‚ the driving forces governing the recent changes do not depend mainly on technological factors
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has never been more important for an airline to have the right public image. If the national flag and perhaps a catchy logo on planes‚ counters and ticket covers were sufficient in the olden days‚ today branding is a science of its own. Half a dozen branding agencies‚ most of them based in London and the USA‚ are fighting not just on behalf of toothpaste or cars but‚ with dogged determination‚ in the aviation industry over budgets worth millions. "The airlines are much more conscious today that branding
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Continuity Equations Continuity equation is a equation that explain the transport of a conserved quantity. Since‚ mass‚ energy‚ momentum are conserved under respective condition‚ a variety of physical phenomena may be describe using continuity equations. By using first law of thermodynamics‚ energy cannot be created or destroyed. It can only transfer by continuous flow. Total continuity equation (TCE)‚ component continuity equation(CCE) and energy equation(EE) is applied to do mathematical model
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Name: Keziah V. Cuyom Section: 9 - Malaya Topic: Types of Chemical Reaction A chemical reaction is a process that is usually characterized by a chemical change in which the starting materials (reactants) are different from the products. Chemical reactions tend to involve the motion of electrons‚ leading to the formation and breaking of chemical bonds. There are several different types of chemical reactions and more than one way of classifying them. Here are some common reaction types. However‚ if
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The primary challenge of inhabiting a high salinity environment is balancing osmotic pressure. Since these environments contain high salt concentrations‚ water from the cells of organisms spontaneously diffuses out of the cytoplasm in order to restore osmotic balance. This leaves cells dehydrated and thus‚ eventually causes cell death. In order to ameliorate this predicament‚ halophiles use one of two unique strategies that function to increase the osmolarity of the cell‚ both of which as illustrated
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SOUTHWEST’S STRUGGLE TO GANIN A MARKET FOOTHOLD In June 1971‚ Southwest initiated its first flights with a schedule that soon included 6 round-trips between Dallas and San Antonio and 12 round-trips between Houston and Dallas. The introductory 20 one way fares to fly the Golden Triangle‚ well below the 27 and 28 fares charged by rivals. attracted disappointingly small numbers of passengers- some days the total for all 18 flights would be less than 250 people. Money for parts and tools was so
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NTSB Investigating Southwest Airlines Flight 345 accident at LaGuardia Airport The National Transportation Safety Board is investigating the July 22‚ 2013 nose-down landing of a Southwest Airlines Boeing 737-700 at LaGuardia Airport in New York. The accident occurred at 5:45 p.m. after the twin-engine jet’s nose landing gear collapsed rearward and upward into the fuselage‚ damaging the electronics bay‚ which houses avionics and other equipment. The exterior of the airplane was also damaged from
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Kinematics / Projectiles x =?vt ?v = (v + vo)/2 v = vo + at x = vot + ½at2 v2 = vo2 + 2ax y =?vt ?v ’ ½(vo + v) v = vo – gt y = vot – ½gt2 v2= vo2 – 2gy R = (v02/g)sin(2θ) Forces Fnet = ma Fgravity = mg Ffriction ≤ μsN Ffriction = μkN Circular Motion Fnet = mv2/r ac = v2/r v = 2πr/T f = 1/T T = 1/f Gravitation F = GM1M2/R2 g = GM/R2 T2/R3 = 4π2/GM = constant GM = Rv2 Energy W = Fdcosθ KE
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LO3 Public Relations Southwest Airlines and its strategies for customer care. Methods used to deal with internal and external public . 1) Customer complaints and its impact on organisation. Customer service policies. Page 1. 2) The impact of customer satisfaction and customer dissatisfaction on an organisation Page 2. 3) The ways in which an organisation’s customer care policies and procedures can impact on reputation and profitability. Page
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An airline alliance is an agreement between two or more airlines to cooperate on a substantial level. The three largest alliances are the Star Alliance‚ SkyTeam and Oneworld. Alliances also form between cargo airlines‚ such as that of WOW Alliance‚ SkyTeam Cargo and ANA/UPS Alliance. Alliances provide a network of connectivity and convenience for international passengers and international packages. Benefits and costs Benefits can consist of: An extended and optimized network: this is often
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