Company Background Air Asia was established in 1993‚ and started of as one of the subsidiary for government owned company‚ DRB Hicom. In the late 2001‚ when then executive of Warner Music wanted to established an airline in Malaysia‚ he went and meet with Tun Dr. Mahathir Mohammed (the fourth prime minister of Malaysia). Tun Dr. Mahathir took the opportunity to off load debt laden Air Asia to Tony Fernandez. Tony Fernandes via Tune Airways Sdn. Bhd bought over Air Asia with a token sum of RM1
Premium Southeast Asia
industry flourished in the 1970s and early 1980s but declined in the mid 1980s‚ with the average length of tourist stay falling from 12.6 days in earlier years to 8.9 days in 1988. In 1987‚ tourism growth was slower in the Philippines than in other Southeast Asian countries. About 1.2 million tourists visited the Philippines in 1992‚ which was a record high in the number of tourist visits since 1989. In 2000‚ the Philippines’ tourist arrivals totaled 2.2 million. In 2003‚ it totaled 2‚838‚000‚ a growth
Premium Philippines Tourism Southeast Asia
Entrepreneurship 1: Unleashing the Entrepreneurial Spirit Fritz Jay T. Dalawampu B-3R November 5‚ 2014 Does it really pay off to be good? Many firms are able to believe that doing corporate social responsibility (CSR) really pays off especially in the firms as well as in the firm’s stakeholders and society. However‚ what is a CSR in the first place? According to researches‚ CSR‚ also known as corporate initiative‚ is all about evaluating and taking up the liability of the company’s impact
Premium Philippines Corporate social responsibility Southeast Asia
1. Industry Analysis (80%) The five force analysis is one of the most recognized frameworks for the business strategy. Porter‚ the guru of modern day business strategy‚ used theoretical frameworks derived from Industrial Organization economics to derive five forces which determine the competitive intensity and therefore attractiveness of a market. As Porter’s 5 Forces analysis deals with factors outside an industry that influence the nature of competition within it‚ the forces inside the industry
Premium Bank Banking Business model
Indonesia and Malaysia Indonesia and Malaysia are two countries that located in the same geographical area which is Asia Pacific. This two countries also become the member of ASEAN (Association of South East Asian Nation). Because of them are neighboring‚ they are share some similar and differences between them. The first difference between Indonesia and Malaysia is the geographical area. Indonesia has 1‚904‚569 km² with Jakarta become the capital city of them. Indonesia is an archipelago country;
Premium Indonesia Malaysia Southeast Asia
Case Notes Read the case and answer the following questions: 1) Who is the decision maker and what are his or her responsibilities and authority? The decision maker is primarily but not limitedly Dan Hannah‚ VP for Business development. His responsibilities include developing new business strategies for the sake of continuous growth of franchise and company-owned restaurants. Another duty is maintaining good relations with franchises. When it’s published‚ Dan has to ensure the expectations
Premium Franchising Southeast Asia Critical thinking
has been laid for future expansion. In 1914‚ the company begins efforts to expand to Asia. Modern communication and advertising come into its own as Heineken moves into foreign markets. An international springboard is created for future global expansion.In 1931‚ Heineken and Fraser & Neave in Singapore start Malayan Breweries Limited (MBL)‚ now Asia Pacific Breweries‚ operating in China‚ South-East Asia and New Zealand. In 2000‚ Heineken expands its operations in China‚ Nigeria‚ Sweden‚
Premium Mergers and acquisitions Pacific Ocean Overseas Chinese
Jared Diamond Jared Diamond was a professor at UCLA in Los Angeles. He was a biologist by training‚ and a specialist in human physiology. But his real passion has always been the study of birds. He began watching the birds when he was about seven years old in the United States. He arrived in New Guinea at the age of 26 and he felt that it was love at first sight. Diamond started to make regular trips to New Guinea and ever since‚ he decides to be the leading expert on the bird life of the island
Premium Domestication Middle East Papua New Guinea
Philippine Economy at Present During 1960’s the Philippine economy has experienced repeated boom-and-bust cycles in the 5 decades since the nation achieved independence from the United States. In 1960s its economy ranked as the second most progressive in Asia‚ next to that of Japan. After 1965‚ when Ferdinand E. Marcos became president‚ the nation experienced economic problems and social unrest‚ especially from the 1970s‚ when corruption and cronyism (the practice of appointing friends to well-paid posts
Premium Ferdinand Marcos Purchasing power parity Philippines
Thailand is located in South-East Asia that is near to the border of Burma‚ Laos and Cambodia. Thailand has an area of about 513‚000 km2 and the population of people is about 70 million people. The capital city of Thailand is Bangkok. Bangkok is one of the largest cities in Thailand. Thailand is governed by a constitutionals monarchy‚ which a Prime Minister serves as head of a parliamentary government. The World Bank has upgraded Thailand’s income categorization from a lower-middle income economy
Premium Thailand Southeast Asia Economics