Submitted by: Roopal Jain Aishwarya Maurya Tamanna Mordani Shubhangi Patankar Sarita Santoshini TYBMM‚ Advertising‚ 2013 Title “There has been a significant change from mainstream retail shopping towards online shopping in the last four years” INDEX 1) Abstract 2) Introduction 3) Review of Literature 4) Method 5) Data Analysis and Interpretation 6) Results and Discussions
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ONLINE SHOPPING TRENDS I. Global online shopping Consumers across the globe are increasingly swapping crowded stores for one-click convenience‚ as online shopping becomes a safe and popular option. According to a recent global survey conducted by The Nielsen Company‚ over 85 percent of the world’s online population has used the Internet to make a purchase and more than half of Internet users are regular online shoppers‚ making online purchases at least once a month. Global online consumers say
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Consumer Behavior towards online shopping of electronics in Pakistan Thesis Winter 2013 MBA International Business Management Seinäjoen ammattikorkeakoulu Seinäjoki University of Applied sciences 2 SEINÄJOKI UNIVERSITY OF APPLIED SCIENCES Thesis Abstract Faculty: Seinäjoki Business School Degree programme: International Business Management Specialisation: International Marketing Management Author: Adil Bashir Title of thesis: Consumer behavior towards online shopping of electronics in Pakistan Supervisor:
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Drivers and Barriers of Internet Shopping TABLE OF CONTENTS Executive Summary 3 Chapter 1: Introduction 4 Chapter 2: Literature Review 6 2.1 Uses of The Internet…………………. 6 2.1.1 Electronic Mailing (e-mail) 6 2.1.2 Instant Messaging (IM) 6 2.1.3 Browsing 6 2.1.4 Internet Shopping 6 2.2 Internet Shoppers…………………. 8 2.3 Drivers and Barriers………………… 11 2.3.1 Product/ Website Characteristics 12 2.3.2 Customer Satisfaction 13 2.3.3 Price 13 2.3.4
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DEPARTMENT OF BUSINESS STUDIES Consumer Behaviour in Online Shopping 2007-11-29 Authors: Tutors: Anders Hasslinger Selma Hodzic Claudio Opazo Lisa Källström Christer Ekelund Abstract The Internet has developed into a new distribution channel and online transactions are rapidly increasing. This has created a need to understand how the consumer perceives online purchases. The purpose of this dissertation was to examine if there are any particular factors that influence
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the need of going physically to the business sector is the thing that web shopping about. Web shopping is much the same as a retail location shopping that we do by heading off to the business sector; however it is done through the web. Internet shopping has made shopping effortless and included more fun. Online stores offer item depiction‚ pictures‚ examinations‚ cost and significantly more. The advantages of internet shopping are that by having direct access to shopper‚ the online stores can offer
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clothing/accessories/shoes (20%). We can conclude that from the research‚ many people have used the online shopping services to buy any product through the internet. This is an advantage for many companies to make money and believe that there is money to be made as soon as the internet becomes popular. Basically‚ online shopping is the act of purchasing products or services over the Internet. Online shopping has grown in popularity over the years‚ mainly because people find it
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Online vs. Brick-and Mortar shopping LaRoma Webb University of Phoenix Abstract It seems that many of us are discovering a new and more convenient way of shopping‚ and this would be online. Online shopping has become a major way of making purchases today‚ and it seems to offer everything that your local department‚ grocery‚ or drug store does‚ only with more convenience. On the other hand‚ there are those “Die-Hard” shoppers
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Online Shopping versus Brick-and Mortar Shopping By: Cheridy Burleson Course: COM/155 Date: February 22‚ 2013 Instructor: Vince Colvin Shopping is something consumers do regularly‚ but over the years a new way of shopping has become available that may change how they shop. Consumers should know the benefits of online shopping and brick-and –mortar shopping. If they take the
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Online vs. Brick-and-Mortar Shopping The Internet has changed the way we do virtually everything‚ including the way we shop. However‚ shopping is not the only thing that has changed. In the last decade we have changed the way‚ we apply for loans‚ study‚ and even plan a vacation. Doing any of these things would have been impossible a few decades ago. At present‚ online banking‚ paying bills‚ ordering new services‚ and shopping online have become part of our daily lives. Traditional brick-and-mortar
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