Nguyễn Thị Mỹ Duyên Class: IE5.5-GT02 Time: Date of Test: Write an essay (200-250 words): Some people say that advertising encourages us to buy things we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoints do you agree with? Use specific reasons and examples to support your answers. Advertising is a part of the market economy which could change seller and buyer behavior. Some supporters think that advertisements offer
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Advertising is legalized form of lying 100% yes. Most advertisements and advertisers make totally false claims which is far from reality. And they call it creativity. It is nothing but lying and society has grown to accept it.If the strict definition of "cheating" is taken‚ as is commonly defined in most countries across the world‚ then most advertisers and the companies would have to be put behindbars for the offence.A great many of the statements that advertisers make are not literally true. Our
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content owners‚ advertisers and audience are? How does Hulu serve them in the meantime? There are two interests of content owners. One is advertising revenue. Most of the content owners are also the equity partners of Hulu; therefore‚ they receive around 70% of the advertising revenue generated by the content they provided. As for non-equity partners‚ share of advertising revenue vary from different content owners. The other is attracting new viewers. According to the case‚ Hulu is able to grow the audience
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Am I saying that Clorox is wrong for mainly using a woman as the model for their ads? Absolutely not! For the most part even though times have changed the woman is the primary caregiver of the home. They are doing great advertising my marketing to an audience they know is going to buy their products. How you may ask? By making the woman in the house feel that not only is she keeping her family happy and healthy‚ but empowering herself by saying “I do have the power to clean
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Positives and Negatives of Advertisement Advertising is everywhere in modern society‚ so ordinary‚ that it fades into the background of our everyday lives. As with anything as complicated and commonplace as advertising‚ there are both advantages and disadvantages to it. However‚ all things considered‚ the positive aspects of advertising outweigh the negatives. There are many advantages to advertising‚ both direct and indirect. The direct benefits of advertising are educational and informational‚ giving
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explaining the role of advertising agencies in the development of a successful promotional campaign; however I will also be looking closely at what type of media they have been using to make adverts for the X-box one. Microsoft will have two ways of doing their promotional activities‚ such as outsourcing and in-housing. If Microsoft want to success better they will have to choose to outsource which means that they will have to give their promotional work to an advertising agency in order to assist
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Advertising has become an important factor in society. There are many advantages to advertising. However‚ there are also disadvantages that occur when there is advertising. It’s been able to provide information to people‚ but it has also caused the purchasing of unnecessary products. Advertising is seen as an advantage to today’s society because it helps people learn and can even help people who are in need. In source A‚ lives can be saved because people saw the advertisement about the American
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Ronnie Fay March 4‚ 2013 The Power of Media In the text “Two Ways a Woman Can Get Hurt: Advertising and Violence”‚ Jean Kilbourne‚ an award winning author and educator who is internationally recognized for her innovative work on images of woman in advertising‚ argues how media images influence our interactions and shape our social reality. Kilbourne’s sensible analysis of these powerful and harmful advertisements lacks a simplistic cause and effect relationship between the way we act
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seeing perfume and clothing advertisements can make young people want to be like the people in those ads. When reading magazines‚ you see a lot of sex. Many name brands think the best way to sell a product is through sex. Dolce & Gabbana is an example of selling sex to make a profit. There are very few ads where they are not selling a product through sex. On the D & G website‚ almost every ad is sexual. They have men and women lying together. They also have half naked people in their advertisements
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word-processed page of notes in answer to the question. Thanks to advertising‚ the consumer examines with the appearance of the product‚ its attractiveness and often price. Advertising allows the consumer to learn about the products‚ specific brands or stores‚ and then customers shopping unthinkingly select the products that they saw in the ad. Moreover‚ it may also relate to the feelings of the consumer‚ so influence its decisions. Advertising expected to be reliable and show that the consumer will benefit
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