Problem Statement: The Ad council AIDS campaign wasn’t successful launched the against AIDS campaign‚ low acceptance by the publicity due to promiscuity and mislead people to have casual sex and create thinking that use condom can be avoid risk with AIDS infection. Woman group felt the ads only emphasize responsibilities on woman but not on man and the men group suspected the credibility use of condoms may not able to prevent AIDS efficacy. Suggested Ad council to have another AIDS campaign
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Samantha Sabitsch Comp. English II 3300: 112-068 Final Draft 6 February 2012 PETA Advertisement Today in our society‚ the attention towards vegetarianism and animal abuse is becoming very popular. Many organizations around the world are trying to send messages out to the public to reveal the truth behind the horrific things animals go through. This one particular organization named PETA‚ People for Ethical Treatment of Animals
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Essay 1 The advertisement business has used many different methods throughout the years. The goal has always been to attract the consumer to whichever product or service they are promoting. Now a days advertisement companies tend to appeal to what the viewer wants to see/hear rather than providing viewers with product information. The advertisement I chose to analyze is the GoDaddy.com Super Bowl 2010 Spa commercial. The advertisement begins with a woman receiving a massage from a female masseuse
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Every ad is different and unique. Designers use many elements to make an ad interesting; it then makes it easy for the reader to understand or analysis the ad better. They use variety of elements of art‚ different styles of art and many more different techniques. The two ads that I will be comparing are “wending machine” and “Accenture”. I will be talking about the how they are different and some similarities they share as well. In the “wending machine” ad‚ we see a ground covered with snow
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I’ve decided to write a review of Seventeen Magazine. It is owned by Hearst Magazine that also distributes such readings as Cosmo Girl‚ Teen‚ and Marie Claire also targeted at adolescents. Even though this magazine is called Seventeen it’s targeted audience is structured for teenage girls between the ages of 13-18‚ roughly. The topics that are most popular in this magazine are many. The ones that stand out the most are on the cover which is hair‚ kissing boys‚ jewelry‚ and what to wear in
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“Car Insurance” With inflation and unemployment running rampant in our country‚ industries are constantly trying to draw customers with deals tailored to fit individual life styles. California Casually is a prime example‚ joining up with California Teachers Association to create a car insurance plan specified to a teacher’s needs. Employing a multitude of rhetorical strategies such as: diction‚ juxtaposing‚ and others‚ the letter convinces the audience to switch car insurance. The advertisement
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David Ventura Professor Boltrushek English 1301. 83207 7 May 2015 Anti-Tobacco Ad The image for this analysis is a picture of a screaming child‚ with cigarette smoke surrounding the child’s head‚ in a shape that gives it the appearance of a tight plastic bag over his face. The black shaded background behind the little boy‚ shows how human lungs become black when someone smokes. Other than the child‚ the picture is total black‚ with some white text. The logo of the company who made the advertisement
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COM 5831 THEORIES IN ADVERTISING AND COMMUNICATION Term Paper A Content Analysis on Global Brand Advertisements‟ Localization Tendency in China From 2003 to 2009 Submitted by Fan Xiao Ren Anqi Chen Haoyuan Table of Contents 1. INTRODUCTION ---------------------------------------------------------------------------------------1 2. LITERATURE REVIEW ------------------------------------------------------------------------------2 2.1 Globalization & Localization ------------------------------------------------------------------------2
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Company Profile Company Name: OZM Inc. Mission: To advertise Filipino made carbonated drinks to the enjoyment of the Filipino people. Vision: To one day dominate the market of carbonated drinks in the Philippines. To provide the Filipino people immaculate drinks made by and for the Pilipino People Company Background: OZM. Inc was founded by Mr. Christian Dacasin in the year 2010‚ inspired by his mother’s home made drinks. In Mr. Dacasin’s pursuit to promote Filipino made products
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ETHICAL CONCERNS IN ADMINISTRATION Since the 1970s there has been a great deal of change associated with the implementation of administrative ethics. These changes have been promoted and motivated by the concept of public administration in the new era. An important position is given to the concept of ethical issues in today’s civil governance. There has been a great deal of research associated with this concept which has been supported by translation of evidences and theories into practice across
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